Baozun (NASDAQ:BZUN) CEO Wenbin Qiu Acquires 6,000 Shares of Stock

Baozun Inc. (NASDAQ:BZUN) CEO Wenbin Qiu bought 6,000 shares of Baozun stock in a transaction dated Monday, October 12th. The stock was acquired at an average cost of $3.34 per share, for a total transaction of $20,040.00. Following the completion of the transaction, the chief executive officer directly owned 1,672,772 shares in the company, valued at approximately $5,587,058.48. This trade represents a 0.36% increase in their ownership of the stock. The acquisition was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link.

Wenbin Qiu also recently made the following trade(s):

• On Tuesday, October 13th, Wenbin Qiu purchased 5,800 shares of Baozun stock. The stock was acquired at an average price of $3.47 per share, with a total value of $20,126.00.
• On Monday, September 21st, Wenbin Qiu purchased 6,900 shares of Baozun stock. The stock was acquired at an average price of $2.85 per share, with a total value of $19,665.00.
• On Friday, September 18th, Wenbin Qiu purchased 7,000 shares of Baozun stock. The shares were acquired at an average cost of $2.88 per share, with a total value of $20,160.00.
• On Wednesday, September 16th, Wenbin Qiu purchased 7,300 shares of Baozun stock. The shares were acquired at an average cost of $2.74 per share, with a total value of $20,002.00.
• On Thursday, September 17th, Wenbin Qiu purchased 7,100 shares of Baozun stock. The shares were acquired at an average cost of $2.84 per share, with a total value of $20,164.00.
• On Monday, September 14th, Wenbin Qiu acquired 7,300 shares of Baozun stock. The shares were acquired at an average cost of $2.74 per share, for a total transaction of $20,002.00.

Baozun Stock Performance

Shares of BZUN opened at $3.47 on Wednesday. Baozun Inc. has a fifty-two week low of $2.07 and a fifty-two week high of $3.82. The firm’s 50-day simple moving average is $2.95 and its two-hundred day simple moving average is $2.78. The stock has a market cap of $201.64 million, a PE ratio of -10.52 and a beta of 0.39.

Baozun (NASDAQ:BZUN) last released its earnings results on Friday, August 14th. The technology company reported $0.19 earnings per share (EPS) for the quarter. Baozun had a negative net margin of 1.26% and a positive return on equity of 2.55%. The firm had revenue of $403.74 million during the quarter.

Institutional Investors Weigh In On Baozun

An institutional investor recently raised its position in Baozun stock. Cetera Investment Advisers grew its stake in shares of Baozun Inc. (NASDAQ:BZUN) by 23.6% during the first quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The fund owned 38,238 shares of the technology company’s stock after acquiring an additional 7,289 shares during the quarter. Cetera Investment Advisers owned about 0.07% of Baozun worth $91,000 as of its most recent SEC filing. Institutional investors and hedge funds own 47.29% of the company’s stock.

Analysts Set New Price Targets

A number of research firms recently weighed in on BZUN. Weiss Ratings reaffirmed a “sell (d-)” rating on shares of Baozun in a research report on Friday, July 17th. Citigroup reissued a “buy” rating on shares of Baozun in a report on Thursday, August 27th. CLSA raised Baozun from a “hold” rating to an “outperform” rating and boosted their target price for the stock from $3.20 to $3.80 in a report on Friday, August 28th. Finally, Wall Street Zen raised Baozun from a “buy” rating to a “strong-buy” rating in a research note on Saturday. Two analysts have rated the stock with a Buy rating, one has issued a Hold rating and one has issued a Sell rating to the company’s stock. According to data from MarketBeat.com, the stock has a consensus rating of “Hold” and an average target price of $3.80.

Baozun Company Profile

Baozun Inc (NASDAQ: BZUN) is a China-based e-commerce service and brand management company. Founded in 2006 and headquartered in Shanghai, the company helps brands establish, operate and grow their online businesses, primarily in China and other selected international markets.

Baozun provides a range of services across the e-commerce value chain, including online store design and operation, digital marketing, customer service, information technology, warehousing and logistics. Its technology and service offerings support sales through major third-party marketplaces, social-commerce platforms and brands’ own online channels.

The company works with domestic and international consumer brands in categories such as apparel, beauty, consumer electronics and food and beverage.