Zacks Research Brokers Decrease Earnings Estimates for NIKE

NIKE, Inc. (NYSE:NKE) – Stock analysts at Zacks Research decreased their Q1 2028 earnings estimates for shares of NIKE in a research report issued to clients and investors on Friday, October 16th. Zacks Research analyst Team now anticipates that the footwear maker will earn $0.50 per share for the quarter, down from their previous estimate of $0.51. Zacks Research currently has a “Strong Sell” rating on the stock. The consensus estimate for NIKE’s current full-year earnings is $1.26 per share. Zacks Research also issued estimates for NIKE’s Q1 2029 earnings at $0.60 EPS.

Other equities analysts have also issued reports about the company. Rothschild & Co Redburn dropped their price objective on NIKE from $45.00 to $37.00 and set a “sell” rating on the stock in a research note on Friday, July 17th. HSBC cut their price objective on NIKE from $48.00 to $40.00 and set a “hold” rating for the company in a research report on Monday, September 28th. Barclays set a $37.00 target price on NIKE and gave the company an “overweight” rating in a research note on Monday, October 5th. Citigroup lowered their target price on NIKE from $39.00 to $32.00 and set a “neutral” rating on the stock in a report on Friday, October 2nd. Finally, Guggenheim reaffirmed a “buy” rating and issued a $50.00 price target (down from $60.00) on shares of NIKE in a research report on Friday, October 2nd. One equities research analyst has rated the stock with a Strong Buy rating, seven have given a Buy rating, twenty-one have issued a Hold rating and ten have issued a Sell rating to the company’s stock. According to data from MarketBeat, NIKE currently has a consensus rating of “Reduce” and an average price target of $41.07.

NIKE Stock Up 1.7%

NKE stock opened at $37.84 on Monday. The company has a debt-to-equity ratio of 0.39, a current ratio of 2.07 and a quick ratio of 1.39. NIKE has a 52-week low of $31.97 and a 52-week high of $70.44. The company has a 50-day moving average of $37.31 and a two-hundred day moving average of $41.40. The stock has a market capitalization of $56.20 billion, a price-to-earnings ratio of 23.85, a price-to-earnings-growth ratio of 4.20 and a beta of 1.09.

NIKE (NYSE:NKE) last announced its earnings results on Thursday, October 1st. The footwear maker reported $0.48 EPS for the quarter, topping the consensus estimate of $0.43 by $0.05. The firm had revenue of $11.21 billion for the quarter, compared to the consensus estimate of $11.32 billion. NIKE had a net margin of 6.74% and a return on equity of 15.94%. The business’s quarterly revenue was down 4.3% on a year-over-year basis. During the same quarter last year, the firm posted $0.49 EPS. NIKE has set its FY 2027 guidance at 1.150-1.350 EPS.

Hedge Funds Weigh In On NIKE

Several large investors have recently added to or reduced their stakes in NKE. Nisa Investment Advisors LLC boosted its holdings in NIKE by 0.3% during the third quarter. Nisa Investment Advisors LLC now owns 391,379 shares of the footwear maker’s stock valued at $14,016,000 after purchasing an additional 1,222 shares in the last quarter. Integrated Advisors Network LLC boosted its stake in NIKE by 20.8% in the 3rd quarter. Integrated Advisors Network LLC now owns 18,305 shares of the footwear maker’s stock valued at $648,000 after buying an additional 3,156 shares in the last quarter. Lazari Capital Management Inc. grew its position in NIKE by 55.1% in the third quarter. Lazari Capital Management Inc. now owns 12,453 shares of the footwear maker’s stock valued at $441,000 after acquiring an additional 4,426 shares during the period. Ballast Inc. grew its position in NIKE by 17.2% in the third quarter. Ballast Inc. now owns 53,625 shares of the footwear maker’s stock valued at $1,898,000 after acquiring an additional 7,888 shares during the period. Finally, Sumitomo Mitsui DS Asset Management Company Ltd raised its stake in NIKE by 1.8% during the third quarter. Sumitomo Mitsui DS Asset Management Company Ltd now owns 421,435 shares of the footwear maker’s stock worth $14,919,000 after acquiring an additional 7,561 shares in the last quarter. Institutional investors and hedge funds own 64.25% of the company’s stock.

Insider Activity at NIKE

In related news, COO Venkatesh Alagirisamy sold 3,671 shares of NIKE stock in a transaction dated Wednesday, September 9th. The stock was sold at an average price of $37.59, for a total transaction of $137,992.89. Following the sale, the chief operating officer directly owned 104,862 shares of the company’s stock, valued at $3,941,762.58. This trade represents a 3.38% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, EVP Philip McCartney sold 2,559 shares of the business’s stock in a transaction dated Wednesday, September 9th. The shares were sold at an average price of $37.59, for a total value of $96,192.81. Following the transaction, the executive vice president owned 78,121 shares in the company, valued at $2,936,568.39. This represents a 3.17% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 14,974 shares of company stock worth $600,126 over the last ninety days. Corporate insiders own 1.10% of the company’s stock.

NIKE Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, October 1st. Stockholders of record on Tuesday, September 1st were given a dividend of $0.41 per share. The ex-dividend date of this dividend was Tuesday, September 1st. This represents a $1.64 dividend on an annualized basis and a dividend yield of 4.3%. NIKE’s dividend payout ratio is currently 78.85%.

More NIKE News

Here are the key news stories impacting NIKE this week:

• Positive Sentiment: NIKE’s sharp 2026 selloff has pushed its valuation to roughly 18 times earnings, below the S&P 500’s multiple. Some analysts argue the shares are undervalued and could benefit from a seasonal recovery in November if product momentum improves. Nike stock is severely battered, but here’s why you need NKE before November
• Neutral Sentiment: The dividend yield has risen to approximately 4.4% because of the stock’s decline, making NIKE potentially attractive to income-oriented investors. However, comparisons with Coca-Cola and Procter & Gamble highlight that NIKE offers less dividend stability because its business and earnings outlook are currently weaker. Nike Now Yields More Than Procter & Gamble and Twice as Much as Coca-Cola
• Negative Sentiment: Zacks Research issued a “Strong Sell” rating and cut EPS estimates across fiscal 2027–2029. Its FY2027 estimate fell to $1.26 from $1.69, FY2028 to $1.68 from $2.11, and FY2029 to $2.00 from $2.56. Quarterly estimates were also reduced substantially, reinforcing concerns about a slower recovery. Zacks Research Issues Negative Forecast for NIKE Earnings
• Negative Sentiment: Management has indicated that sales may not increase soon, while fiscal 2027 revenue is expected to decline. Recent results showed revenue down 4.3% year over year despite an EPS beat, and management’s messaging has shifted from its earlier “Win Now” growth strategy toward other priorities. This suggests investors may need to wait longer for a meaningful turnaround. Nike Stock: Buy, Hold, or Sell?

NIKE Company Profile

NIKE, Inc is a global athletic footwear, apparel, equipment and accessories company headquartered near Beaverton, Oregon. The company designs, develops, markets and sells products under the Nike, Jordan and Converse brands, serving athletes and consumers across a broad range of sports and lifestyle categories.

NIKE’s product portfolio includes athletic and casual footwear, performance and lifestyle apparel, sports equipment, accessories and digital fitness-related offerings. The company distributes its products through company-owned retail stores, digital platforms and wholesale partners, while also operating direct-to-consumer and membership programs.

The company traces its origins to 1964, when Phil Knight and Bill Bowerman founded Blue Ribbon Sports.