Analyzing Gartner (NYSE:IT) & Monarch America (OTCMKTS:BTFL)

Gartner (NYSE:IT) and Monarch America (OTCMKTS:BTFL) are both business services companies, but which is the better stock? We will compare the two businesses based on the strength of their valuation, earnings, profitability, analyst recommendations, risk, institutional ownership and dividends.

Analyst Ratings

This is a breakdown of current ratings for Gartner and Monarch America, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Gartner	2	6	4	0	2.17
Monarch America	0	0	0	0	0.00

Gartner currently has a consensus price target of $311.67, suggesting a potential upside of 37.78%. Given Gartner’s stronger consensus rating and higher probable upside, equities analysts plainly believe Gartner is more favorable than Monarch America.

Profitability

This table compares Gartner and Monarch America’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Gartner	19.71%	82.63%	13.58%
Monarch America	N/A	N/A	N/A

Insider & Institutional Ownership

91.5% of Gartner shares are held by institutional investors. 3.6% of Gartner shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Earnings and Valuation

This table compares Gartner and Monarch America”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Gartner	$6.42 billion	2.67	$1.25 billion	$16.25	13.92
Monarch America	N/A	N/A	N/A	N/A	N/A

Gartner has higher revenue and earnings than Monarch America.

Summary

Gartner beats Monarch America on 9 of the 9 factors compared between the two stocks.

About Gartner

Gartner, Inc. operates as a research and advisory company in the United States, Canada, Europe, the Middle East, Africa, and internationally. It operates through three segments: Research, Conferences, and Consulting. The Research segment delivers its research primarily through a subscription service that include on-demand access to published research content, data and benchmarks, and direct access to a network of research experts. The Conferences segment offers executives and teams in an organization the opportunity to learn, share, and network. The Consulting segment offers market-leading research, custom analysis, and on-the-ground support services. This segment also offers actionable solutions for IT-related priorities, including IT cost optimization, digital transformation, and IT sourcing optimization. Gartner, Inc. was founded in 1979 and is headquartered in Stamford, Connecticut.

About Monarch America

Monarch America, Inc., through its The Big Tomato, Inc. subsidiary, sells and distributes hydroponic lights and equipment to the indoor gardeners and commercial growers in Denver, Colorado and the surrounding communities. It offers grow lights and boxes, hydroponic systems, ballasts, bulbs, nutrients and additives, and other hydroponic and gardening items. The company also provides turnkey solutions, as well as management and consulting services to the legal and regulated marijuana industry. It serves customers through its online store; and a retail storefront and warehouse/commercial distribution center in Aurora, Colorado. The company was founded in 2001 and is based in Westminster, Colorado.