Kidoz (OTCMKTS:KDOZF – Get Free Report) and Rush Street Interactive (NYSE:RSI – Get Free Report) are both consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their earnings, profitability, analyst recommendations, dividends, risk, valuation and institutional ownership.
Earnings and Valuation
This table compares Kidoz and Rush Street Interactive”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Kidoz | $14.01 million | 2.07 | $350,000.00 | N/A | N/A |
| Rush Street Interactive | $1.06 billion | 3.60 | $2.39 million | $0.25 | 67.00 |
Risk and Volatility
Kidoz has a beta of -3.38, meaning that its stock price is 438% less volatile than the S&P 500. Comparatively, Rush Street Interactive has a beta of 1.86, meaning that its stock price is 86% more volatile than the S&P 500.
Insider & Institutional Ownership
24.8% of Rush Street Interactive shares are owned by institutional investors. 20.5% of Kidoz shares are owned by company insiders. Comparatively, 56.9% of Rush Street Interactive shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Profitability
This table compares Kidoz and Rush Street Interactive’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Kidoz | 2.33% | 4.83% | 3.64% |
| Rush Street Interactive | 2.83% | 17.11% | 8.27% |
Analyst Ratings
This is a summary of recent ratings and target prices for Kidoz and Rush Street Interactive, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Kidoz | 0 | 0 | 0 | 0 | 0.00 |
| Rush Street Interactive | 0 | 3 | 7 | 1 | 2.82 |
Rush Street Interactive has a consensus price target of $20.75, indicating a potential upside of 23.88%. Given Rush Street Interactive’s stronger consensus rating and higher probable upside, analysts plainly believe Rush Street Interactive is more favorable than Kidoz.
Summary
Rush Street Interactive beats Kidoz on 13 of the 13 factors compared between the two stocks.
About Kidoz
Kidoz Inc. develops and sells AdTech software products in Western Europe; Central, Eastern, and Southern Europe; North America; and internationally. The company also owns and develops mobile Kidoz safe ad network, the Kidoz kid-mode operating system, the Kidoz publisher SDK, the Rooplay edugames platform, and the Rooplay originals. In addition, it offers Rooplay, the cloud-based EduGame system for kids to learn and play. The company was formerly known as Shoal Games Ltd. and changed its name to Kidoz Inc. in April 2019. Kidoz Inc. was incorporated in 1987 and is based in Vancouver, Canada.
About Rush Street Interactive
Rush Street Interactive, Inc. operates as an online casino and sports betting company in the United States, Canada, Mexico, and rest of Latin America. It provides real-money online casino, online and retail sports betting, and social gaming services. In addition, the company offers full suite of games comprising of bricks-and-mortar casinos, table games, and slot machines. The company markets its online casino and sports betting under BetRivers, PlaySugarHouse, and RushBet brands. Rush Street Interactive, Inc. was founded in 2012 and is headquartered in Chicago, Illinois.
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