Princeton Global Asset Management LLC Grows Stock Position in Adobe Inc. $ADBE

Princeton Global Asset Management LLC increased its position in shares of Adobe Inc. (NASDAQ:ADBE) by 2,771.1% in the 3rd quarter, according to its most recent disclosure with the SEC. The institutional investor owned 4,967 shares of the software company’s stock after purchasing an additional 4,794 shares during the quarter. Princeton Global Asset Management LLC’s holdings in Adobe were worth $1,752,000 as of its most recent filing with the SEC.

Several other hedge funds have also recently added to or reduced their stakes in ADBE. U.S. Capital Wealth Advisors LLC grew its holdings in shares of Adobe by 7.2% during the third quarter. U.S. Capital Wealth Advisors LLC now owns 6,830 shares of the software company’s stock worth $2,409,000 after buying an additional 461 shares in the last quarter. Kennebec Savings Bank lifted its stake in shares of Adobe by 6.9% in the third quarter. Kennebec Savings Bank now owns 1,454 shares of the software company’s stock worth $513,000 after buying an additional 94 shares in the last quarter. Bay Harbor Wealth Management LLC boosted its position in Adobe by 16.8% during the third quarter. Bay Harbor Wealth Management LLC now owns 313 shares of the software company’s stock worth $110,000 after acquiring an additional 45 shares during the last quarter. Voya Investment Management LLC boosted its position in Adobe by 16.9% during the third quarter. Voya Investment Management LLC now owns 293,442 shares of the software company’s stock worth $103,512,000 after acquiring an additional 42,389 shares during the last quarter. Finally, Baskin Financial Services Inc. grew its stake in Adobe by 1.4% during the 3rd quarter. Baskin Financial Services Inc. now owns 56,769 shares of the software company’s stock valued at $20,025,000 after acquiring an additional 770 shares in the last quarter. 81.79% of the stock is owned by institutional investors and hedge funds.

Insider Activity at Adobe

In related news, CAO Jillian Forusz sold 149 shares of the stock in a transaction that occurred on Friday, October 31st. The shares were sold at an average price of $337.88, for a total transaction of $50,344.12. Following the completion of the transaction, the chief accounting officer owned 3,426 shares of the company’s stock, valued at approximately $1,157,576.88. This trade represents a 4.17% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Corporate insiders own 0.16% of the company’s stock.

More Adobe News

Here are the key news stories impacting Adobe this week:

• Positive Sentiment: Adobe announced a multi‑year strategic partnership with Runway to integrate Runway’s generative video technology into Adobe’s creative stack and make Runway the preferred API partner — a move that accelerates Firefly’s video capabilities and strengthens Adobe’s positioning in pro video workflows. Adobe and Runway Partner to Deliver the Next Generation of AI Video for Creators, Studios and Brands
• Positive Sentiment: Adobe is adding Runway’s new video AI tool into Firefly under an exclusive partnership, expanding creative features that can drive higher engagement and subscription value for Adobe’s Creative Cloud customers. Adobe Adds Runway’s New Video AI Tool To Firefly In Exclusive Partnership
• Positive Sentiment: Qualified Digital launched an AI‑assisted accelerator to speed migrations to Adobe Experience Platform Web SDK, which could reduce deployment friction for enterprise customers and support faster platform adoption. 85% Faster – Qualified Digital Announces AI-assisted Accelerator
• Neutral Sentiment: Phillip Securities reiterated a Buy rating on ADBE but trimmed its price target (from $560 to $487), signaling continued conviction in long‑term growth while acknowledging valuation pressure after recent gains. Phillip Maintains Buy on Adobe (ADBE), Sees Steady Growth Into FY26
• Neutral Sentiment: Adobe Digital Insights reports holiday e‑commerce returns down ~2.5% year‑over‑year — a positive signal for merchants and the broader digital commerce metrics Adobe monitors, though it is a modest, indirect benefit to Adobe’s business. E-Commerce Returns Of Holiday Purchases Down 2.5%, Adobe Reports
• Negative Sentiment: A proposed class‑action alleges Adobe misused authors’ works to train its AI models; multiple outlets report the suit — a reputational and legal risk that could lead to costly litigation, regulatory scrutiny, or changes to training practices. Adobe sued for allegedly misusing authors’ work in AI training
• Negative Sentiment: KeyBanc downgraded ADBE to Underweight with a $310 price target, arguing limited near‑term upside after strong results — analyst downgrades can pressure sentiment and trigger short‑term selling. KeyBanc Turns Bearish on Adobe (ADBE) Despite Strong Q4 Results
• Negative Sentiment: Coverage on free Acrobat alternatives highlights competitive pressure in document tools; this is a longer‑term product/commercial risk but not an immediate earnings threat. Free Adobe Acrobat Alternatives for Every Need in 2026

Wall Street Analysts Forecast Growth

Several research analysts have recently weighed in on ADBE shares. Redburn Partners set a $280.00 target price on Adobe in a report on Monday, September 1st. Wall Street Zen downgraded Adobe from a “buy” rating to a “hold” rating in a research report on Sunday, December 14th. Piper Sandler dropped their target price on Adobe from $500.00 to $470.00 and set an “overweight” rating for the company in a report on Friday, September 12th. Barclays reaffirmed an “overweight” rating and issued a $415.00 target price on shares of Adobe in a research note on Friday, December 5th. Finally, Wells Fargo & Company lowered their price target on shares of Adobe from $470.00 to $420.00 and set an “overweight” rating on the stock in a research report on Thursday, November 20th. One equities research analyst has rated the stock with a Strong Buy rating, fourteen have assigned a Buy rating, eleven have issued a Hold rating and three have issued a Sell rating to the stock. Based on data from MarketBeat.com, Adobe has a consensus rating of “Hold” and a consensus price target of $417.93.

Adobe Stock Performance

Shares of Adobe stock opened at $355.86 on Friday. The business’s fifty day simple moving average is $336.73 and its 200-day simple moving average is $355.85. The company has a quick ratio of 1.02, a current ratio of 1.00 and a debt-to-equity ratio of 0.53. The firm has a market cap of $148.96 billion, a PE ratio of 21.30, a price-to-earnings-growth ratio of 1.40 and a beta of 1.54. Adobe Inc. has a 52 week low of $311.58 and a 52 week high of $465.70.

Adobe (NASDAQ:ADBE) last issued its quarterly earnings data on Wednesday, December 10th. The software company reported $5.50 earnings per share (EPS) for the quarter, beating the consensus estimate of $5.40 by $0.10. The firm had revenue of $6.19 billion for the quarter, compared to analyst estimates of $6.11 billion. Adobe had a net margin of 30.00% and a return on equity of 61.28%. Adobe’s revenue was up 10.5% on a year-over-year basis. During the same period in the previous year, the firm earned $4.81 EPS. Adobe has set its Q1 2026 guidance at 5.850-5.900 EPS and its FY 2026 guidance at 23.300-23.500 EPS. Equities analysts forecast that Adobe Inc. will post 16.65 earnings per share for the current year.

About Adobe

Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.

The company’s core offerings are organized around digital media and digital experience.