Etsy (NASDAQ:ETSY) to Repurchase $750.00 million in Outstanding Stock

Etsy (NASDAQ:ETSY) declared that its Board of Directors has authorized a stock buyback plan on Thursday, December 18th, RTT News reports. The company plans to repurchase $750.00 million in shares. This repurchase authorization allows the specialty retailer to reacquire up to 14.2% of its stock through open market purchases. Stock repurchase plans are generally an indication that the company’s leadership believes its shares are undervalued.

Wall Street Analysts Forecast Growth

ETSY has been the topic of several research analyst reports. Needham & Company LLC raised their price objective on Etsy from $72.00 to $76.00 and gave the company a “buy” rating in a report on Thursday, October 30th. Zacks Research raised shares of Etsy from a “hold” rating to a “strong-buy” rating in a research note on Friday, October 10th. Citigroup cut their price target on shares of Etsy from $73.00 to $60.00 and set a “neutral” rating for the company in a report on Monday, December 15th. Truist Financial increased their price objective on shares of Etsy from $75.00 to $80.00 and gave the company a “buy” rating in a report on Wednesday, October 29th. Finally, Raymond James Financial reissued an “outperform” rating and set a $78.00 target price (down previously from $80.00) on shares of Etsy in a research note on Thursday, October 30th. One research analyst has rated the stock with a Strong Buy rating, seven have given a Buy rating, twenty have issued a Hold rating and three have given a Sell rating to the stock. According to data from MarketBeat, the stock has a consensus rating of “Hold” and an average target price of $64.52.

Etsy Trading Up 1.1%

NASDAQ:ETSY opened at $54.27 on Friday. The company has a market cap of $5.36 billion, a P/E ratio of 43.77, a P/E/G ratio of 10.65 and a beta of 1.76. Etsy has a twelve month low of $40.05 and a twelve month high of $76.51. The company’s 50-day moving average price is $60.02 and its 200-day moving average price is $59.96.

Etsy (NASDAQ:ETSY) last released its quarterly earnings data on Wednesday, October 29th. The specialty retailer reported $0.63 EPS for the quarter, beating analysts’ consensus estimates of $0.57 by $0.06. Etsy had a net margin of 5.78% and a negative return on equity of 31.10%. The company had revenue of $678.03 million during the quarter, compared to the consensus estimate of $655.83 million. During the same quarter in the prior year, the firm earned $0.45 EPS. Etsy’s quarterly revenue was up 2.4% on a year-over-year basis. On average, analysts expect that Etsy will post 2.57 earnings per share for the current year.

Etsy News Roundup

Here are the key news stories impacting Etsy this week:

• Positive Sentiment: Board approves $750 million share‑repurchase authorization (about 14.2% of float) and names Fred Wilson as lead independent director — reduces shares outstanding, signals management thinks the stock is undervalued and generally supports EPS/price. Etsy Announces New $750 Million Share Repurchase Authorization
• Positive Sentiment: Market reaction: media coverage and headlines note shares climbed after the buyback announcement, reflecting short‑term investor interest and liquidity support. Etsy Boosts Stock-Buyback Program by $750 Million
• Neutral Sentiment: Longer‑term narrative and stock context: commentary pieces flag that Etsy remains well below prior highs and outline macro/market factors to watch heading into 2026 — useful for framing risk/reward but not an immediate catalyst. What to Watch With Etsy Stock in 2026
• Neutral Sentiment: Brand / product features (lifestyle coverage) — positive for consumer awareness but unlikely to move the stock materially on its own. Etsy’s textile of the year
• Negative Sentiment: Consumer safety/regulatory risk: reports that illegal injectable vitamins were sold through Etsy listings raise potential liability, regulatory scrutiny and reputational damage if the platform is seen as failing to police hazardous products. This is the most immediate operational/legal risk to monitor. Illegal injectable vitamins sold on Etsy ‘putting people’s health at risk’
• Negative Sentiment: Follow‑up local press describes an “extremely worrying” investigation related to listings — more negative press cycles could pressure sentiment and invite regulatory inquiries. Monitor Etsy’s takedown/enforcement response and any official investigations. Etsy warning issued amid ‘extremely worrying’ investigation
• Negative Sentiment: Analyst reaction: Wedbush lowered its price target from $72 to $66, signaling more cautious near‑term expectations and potentially limiting upside. Etsy price target lowered to $66 from $72 at Wedbush

Insider Buying and Selling at Etsy

In other Etsy news, insider Richard Edward Colburn III sold 3,200 shares of Etsy stock in a transaction dated Tuesday, November 4th. The shares were sold at an average price of $57.80, for a total transaction of $184,960.00. Following the transaction, the insider directly owned 4,387 shares of the company’s stock, valued at $253,568.60. The trade was a 42.18% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, CMO Bradley Minor sold 3,095 shares of the business’s stock in a transaction dated Thursday, November 6th. The shares were sold at an average price of $57.81, for a total transaction of $178,921.95. Following the completion of the transaction, the chief marketing officer owned 7,373 shares in the company, valued at $426,233.13. The trade was a 29.57% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last 90 days, insiders have sold 241,105 shares of company stock worth $16,594,854. Corporate insiders own 2.80% of the company’s stock.

About Etsy

Etsy, Inc (NASDAQ: ETSY) operates a global e-commerce marketplace focused on handmade, vintage and unique goods. The platform connects individual artisans, small businesses and collectors with buyers seeking one-of-a-kind items, ranging from handcrafted jewelry and clothing to home décor and art supplies. Etsy’s revenue is primarily generated through listing fees, transaction fees on sales and optional seller services such as advertising and shipping labels.

Founded in 2005 and headquartered in Brooklyn, New York, Etsy has cultivated a community-driven ethos, encouraging sustainable practices and personal entrepreneurship.