Academy Sports and Outdoors (NASDAQ:ASO – Get Free Report) and Massimo Group (NASDAQ:MAMO – Get Free Report) are both consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, dividends, valuation, analyst recommendations, institutional ownership, profitability and earnings.
Valuation & Earnings
This table compares Academy Sports and Outdoors and Massimo Group”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Academy Sports and Outdoors | $5.93 billion | 0.60 | $418.45 million | $5.47 | 9.82 |
| Massimo Group | $111.21 million | 1.98 | $1.76 million | ($0.02) | -264.00 |
Profitability
This table compares Academy Sports and Outdoors and Massimo Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Academy Sports and Outdoors | 6.27% | 18.24% | 7.18% |
| Massimo Group | -1.17% | -3.96% | -1.72% |
Volatility and Risk
Academy Sports and Outdoors has a beta of 1.3, indicating that its stock price is 30% more volatile than the S&P 500. Comparatively, Massimo Group has a beta of -0.56, indicating that its stock price is 156% less volatile than the S&P 500.
Analyst Ratings
This is a breakdown of current recommendations for Academy Sports and Outdoors and Massimo Group, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Academy Sports and Outdoors | 0 | 11 | 9 | 0 | 2.45 |
| Massimo Group | 1 | 0 | 0 | 0 | 1.00 |
Academy Sports and Outdoors presently has a consensus target price of $59.42, indicating a potential upside of 10.65%. Given Academy Sports and Outdoors’ stronger consensus rating and higher probable upside, research analysts plainly believe Academy Sports and Outdoors is more favorable than Massimo Group.
Summary
Academy Sports and Outdoors beats Massimo Group on 10 of the 11 factors compared between the two stocks.
About Academy Sports and Outdoors
Academy Sports and Outdoors, Inc., through its subsidiaries, operates as a sporting goods and outdoor recreational retailer in the United States. The company outdoor division comprises camping products, such as coolers and drinkware, and camping accessories and equipment,; fishing products, including marine equipment and fishing rods, reels, and baits and equipment; and hunting products, which includes firearms, ammunition, archery and archery equipment, camouflage apparel, waders, shooting accessories, gun safes, optics, airguns, and hunting equipment. Its sports and recreation division offers fitness equipment, fitness accessories, and nutrition supplies; team and specialty sports equipment, including baseball, football, basketball, soccer, golf, racket sports, volleyball, backpacks, and sports bags; recreation products, which includes patio furniture, outdoor cooking, trampolines, play sets, watersports, and pet equipment, as well as wheeled goods including bicycles, skateboards, and other ride-on toys; and electronics and watches, as well as front-end products, such as consumables, batteries, etc. The company's apparel division provides outdoor and seasonal apparel, denim, work apparel, graphic t-shirts, and accessories; boys and girls outdoor, and athletic apparel; sporting and fitness apparel; and professional and collegiate team licensed apparel and accessories. Its footwear division offers casual shoes, slippers, seasonal footwear, and socks; work and western boots, shoes, and hunting footwear; boys and girls footwear; athletic footwear, such as running shoes, athletic lifestyle, and training shoes; and team and specialty sports footwear, and slides. The company sells its products under the Academy Sports + Outdoors, Magellan Outdoors, BCG, O'rageous, Game Winner, Outdoor Gourmet, and Freely brand names. Academy Sports and Outdoors, Inc. was founded in 1938 and is headquartered in Katy, Texas.
About Massimo Group
Massimo Group, through its subsidiaries, engages in the manufacturing and sale of utility terrain vehicles, all-terrain vehicles, and pontoon and tritoon boats. The company also offers motorcycles, scooters, golf carts, and go karts and balance bikes, as well as snow equipment. In addition, it provides accessories, including EV chargers, electric coolers, power stations, and portable solar panels. The company sells its products through a network of dealerships, distributors, and chain stores, as well as the e-commerce marketplace. Massimo Group was founded in 2009 and is based in Garland, Texas.
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