Duluth (NASDAQ:DLTH) vs. Crocs (NASDAQ:CROX) Head-To-Head Survey

Crocs (NASDAQ:CROX) and Duluth (NASDAQ:DLTH) are both consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, analyst recommendations, risk, profitability, institutional ownership, valuation and earnings.

Insider & Institutional Ownership

93.4% of Crocs shares are held by institutional investors. Comparatively, 24.4% of Duluth shares are held by institutional investors. 3.0% of Crocs shares are held by company insiders. Comparatively, 42.9% of Duluth shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Analyst Ratings

This is a summary of recent ratings for Crocs and Duluth, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Crocs	3	4	7	1	2.40
Duluth	1	0	1	2	3.00

Crocs currently has a consensus target price of $103.42, indicating a potential upside of 15.80%. Duluth has a consensus target price of $5.00, indicating a potential upside of 126.24%. Given Duluth’s stronger consensus rating and higher probable upside, analysts plainly believe Duluth is more favorable than Crocs.

Earnings & Valuation

This table compares Crocs and Duluth”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Crocs	$4.07 billion	1.14	$950.07 million	$3.07	29.09
Duluth	$626.63 million	0.13	-$43.67 million	($0.87)	-2.54

Crocs has higher revenue and earnings than Duluth. Duluth is trading at a lower price-to-earnings ratio than Crocs, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares Crocs and Duluth’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Crocs	4.48%	43.14%	15.26%
Duluth	-5.03%	-11.51%	-4.24%

Risk and Volatility

Crocs has a beta of 1.54, meaning that its stock price is 54% more volatile than the S&P 500. Comparatively, Duluth has a beta of 1.69, meaning that its stock price is 69% more volatile than the S&P 500.

Summary

Crocs beats Duluth on 10 of the 15 factors compared between the two stocks.

About Crocs

Crocs, Inc., together with its subsidiaries, designs, develops, manufactures, markets, distributes, and sells casual lifestyle footwear and accessories for men, women, and children under Crocs and HEYDUDE Brand in the United States and internationally. The company offers various footwear products, including clogs, sandals, slides, flips, wedges, platforms, socks, boots, charms, flip flops, sneakers, and slippers. It sells its products through wholesalers, retail stores, e-commerce sites, third-party marketplaces, and kiosks/store-in-store locations. Crocs, Inc. was founded in 1999 and is headquartered in Broomfield, Colorado.

About Duluth

Duluth Holdings Inc. sells casual wear, workwear, and accessories for men and women under the Duluth Trading brand in the United States. It provides shirts, pants, underwear, tanks, outerwear, footwear, accessories, and hard goods. The company offers its products under various trademarks, trade names, and service marks, including Alaskan Hardgear, Armachillo, Ballroom, Bucket Master, Cab Commander, Crouch Gusset, Dry on the Fly, Duluth Trading Co, Duluthflex, Fire Hose, Longtail T, No-Yank, No Polo Shirt, Wild Boar Mocs, and Buck Naked. Duluth Holdings Inc. markets its products through its Website, catalogs, and retail stores. As of May 17, 2018, it operated 36 retail stores. The company was formerly known as GEMPLER'S, Inc. Duluth Holdings Inc. was founded in 1989 and is headquartered in Belleville, Wisconsin.