ServiceNow (NYSE:NOW) Stock Price Down 1.3% – Here’s What Happened

Shares of ServiceNow, Inc. (NYSE:NOW) were down 1.3% during mid-day trading on Wednesday . The company traded as low as $152.01 and last traded at $152.4250. Approximately 3,896,300 shares were traded during mid-day trading, a decline of 53% from the average daily volume of 8,352,282 shares. The stock had previously closed at $154.36.

More ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Strategic cyber/AI expansion — ServiceNow agreed to buy Armis to build a unified cyber exposure and security stack across IT, OT and medical devices, positioning NOW to capture more security spending tied to AI risk management. ServiceNow to acquire Armis (Business Wire)
• Positive Sentiment: Analyst support — Raymond James reiterated a Buy and called the Armis deal accretive, saying it strengthens ServiceNow’s security and OT growth runway, which could support valuation over time. Raymond James maintains Buy (TipRanks)
• Positive Sentiment: Leadership continuity — ServiceNow extended CEO Bill McDermott’s employment agreement (through 2030) and updated severance policy, which reduces leadership uncertainty during the integration. CEO contract extension (TipRanks)
• Neutral Sentiment: Deal mechanics and timing — The acquisition is a $7.75 billion all-cash agreement expected to close in the second half of 2026; integration and regulatory approval timelines remain material to outcomes. Deal announced, timing and terms (Reuters)
• Neutral Sentiment: Management messaging — ServiceNow executives (McDermott and Amit Zavery) have publicly explained the strategic rationale for Armis in interviews, helping frame the deal as a long-term growth play rather than a short-term revenue boost. Executive interviews on deal rationale (Bloomberg/YouTube)
• Negative Sentiment: Near-term stock reaction — Shares slid after the announcement as investors digested the price and all-cash nature of the deal; some outlets reported a multi-percent drop immediately post-announcement. Stock slipped after confirmation (GuruFocus)
• Negative Sentiment: Valuation and overpay concerns — Critics argue $7.75B may represent a rich price with limited near-term synergies, raising worries about ROIC, dilution of cash reserves and execution risk on integrating Armis. Overpay/synergy concerns (Seeking Alpha)

Wall Street Analysts Forecast Growth

A number of research analysts have weighed in on NOW shares. Canaccord Genuity Group reissued a “buy” rating and issued a $224.00 target price on shares of ServiceNow in a report on Thursday, October 30th. Barclays upped their price target on shares of ServiceNow from $242.00 to $245.00 and gave the company an “overweight” rating in a research report on Thursday, October 30th. The Goldman Sachs Group reissued a “buy” rating and issued a $250.00 price objective on shares of ServiceNow in a report on Thursday, October 30th. Arete Research upgraded shares of ServiceNow to a “hold” rating in a research report on Thursday, December 11th. Finally, Macquarie initiated coverage on shares of ServiceNow in a research report on Tuesday, November 25th. They issued a “neutral” rating and a $172.00 price target on the stock. Two research analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, six have given a Hold rating and one has issued a Sell rating to the stock. Based on data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and an average price target of $225.09.

ServiceNow Price Performance

The firm has a market cap of $158.28 billion, a PE ratio of 92.16, a P/E/G ratio of 3.26 and a beta of 0.97. The firm’s fifty day simple moving average is $170.92 and its two-hundred day simple moving average is $182.54. The company has a quick ratio of 1.06, a current ratio of 1.06 and a debt-to-equity ratio of 0.13.

Insider Activity at ServiceNow

In other news, insider Kevin Thomas Mcbride sold 1,400 shares of the business’s stock in a transaction dated Friday, November 14th. The stock was sold at an average price of $168.50, for a total value of $235,894.40. Following the transaction, the insider directly owned 25,270 shares in the company, valued at $4,257,893.92. The trade was a 5.25% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, CFO Gina Mastantuono sold 2,085 shares of the company’s stock in a transaction that occurred on Friday, November 28th. The stock was sold at an average price of $161.60, for a total value of $336,936.00. Following the completion of the transaction, the chief financial officer owned 63,215 shares of the company’s stock, valued at $10,215,544. The trade was a 3.19% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 15,310 shares of company stock worth $2,533,585 in the last 90 days. Company insiders own 0.34% of the company’s stock.

Hedge Funds Weigh In On ServiceNow

Several hedge funds have recently modified their holdings of NOW. Kilter Group LLC purchased a new stake in ServiceNow in the 2nd quarter worth $25,000. IAG Wealth Partners LLC raised its position in ServiceNow by 200.0% during the third quarter. IAG Wealth Partners LLC now owns 27 shares of the information technology services provider’s stock valued at $25,000 after purchasing an additional 18 shares during the period. Bogart Wealth LLC lifted its position in ServiceNow by 93.8% in the third quarter. Bogart Wealth LLC now owns 31 shares of the information technology services provider’s stock worth $29,000 after buying an additional 15 shares during the last quarter. Wealth Watch Advisors INC bought a new stake in shares of ServiceNow in the 3rd quarter worth about $29,000. Finally, Global X Japan Co. Ltd. purchased a new position in shares of ServiceNow during the second quarter valued at approximately $30,000. Hedge funds and other institutional investors own 87.18% of the company’s stock.

ServiceNow Company Profile

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.