Insider Selling: Asana (NYSE:ASAN) COO Sells $1,101,065.71 in Stock

Asana, Inc. (NYSE:ASAN) COO Anne Raimondi sold 76,093 shares of the business’s stock in a transaction on Friday, December 19th. The shares were sold at an average price of $14.47, for a total transaction of $1,101,065.71. Following the transaction, the chief operating officer owned 764,178 shares in the company, valued at $11,057,655.66. This trade represents a 9.06% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink.

Anne Raimondi also recently made the following trade(s):

• On Monday, December 22nd, Anne Raimondi sold 62,165 shares of Asana stock. The stock was sold at an average price of $14.31, for a total transaction of $889,581.15.
• On Thursday, December 18th, Anne Raimondi sold 22,198 shares of Asana stock. The shares were sold at an average price of $14.52, for a total transaction of $322,314.96.

Asana Stock Up 0.8%

Shares of NYSE ASAN opened at $13.62 on Thursday. The company has a debt-to-equity ratio of 0.19, a current ratio of 1.40 and a quick ratio of 1.40. The company has a market cap of $3.23 billion, a P/E ratio of -14.64 and a beta of 0.93. Asana, Inc. has a 1 year low of $11.58 and a 1 year high of $24.50. The firm has a 50-day simple moving average of $13.63 and a two-hundred day simple moving average of $13.89.

Asana (NYSE:ASAN) last announced its earnings results on Tuesday, December 2nd. The company reported $0.07 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.06 by $0.01. The business had revenue of $201.03 million during the quarter, compared to analyst estimates of $198.78 million. Asana had a negative return on equity of 79.80% and a negative net margin of 28.33%.The company’s revenue for the quarter was up 9.3% compared to the same quarter last year. During the same quarter in the previous year, the business earned ($0.02) earnings per share. Asana has set its FY 2026 guidance at 0.250-0.260 EPS and its Q4 2026 guidance at 0.070-0.070 EPS. Research analysts anticipate that Asana, Inc. will post -1.09 earnings per share for the current year.

Hedge Funds Weigh In On Asana

A number of hedge funds and other institutional investors have recently modified their holdings of ASAN. Bogart Wealth LLC bought a new position in Asana in the second quarter worth approximately $27,000. FNY Investment Advisers LLC purchased a new position in shares of Asana in the 3rd quarter valued at $27,000. Farther Finance Advisors LLC raised its position in shares of Asana by 119.7% in the 3rd quarter. Farther Finance Advisors LLC now owns 2,553 shares of the company’s stock worth $34,000 after acquiring an additional 1,391 shares in the last quarter. Jones Financial Companies Lllp lifted its stake in shares of Asana by 137.7% during the 3rd quarter. Jones Financial Companies Lllp now owns 2,463 shares of the company’s stock worth $34,000 after purchasing an additional 1,427 shares during the last quarter. Finally, AlphaQuest LLC boosted its position in Asana by 825.1% during the first quarter. AlphaQuest LLC now owns 2,470 shares of the company’s stock valued at $36,000 after purchasing an additional 2,203 shares in the last quarter. 26.21% of the stock is currently owned by institutional investors.

Asana News Summary

Here are the key news stories impacting Asana this week:

• Positive Sentiment: Q4 results & guidance: Asana beat December-quarter revenue and EPS estimates and issued FY/Q4 guidance that points toward continued margin progress — supportive for the company’s path to profitability and a near-term constructive data point for the stock. MarketBeat ASAN page
• Positive Sentiment: Short interest dropped materially in December — short interest fell ~18.3% to ~13.96M shares (≈15.2% of float) with a days-to-cover of ~2.6 — reducing a portion of bearish positioning and the potential for short-driven volatility. (Data reported 12/15)
• Neutral Sentiment: Institutional buying: Several funds materially increased stakes in 2025 (Arrowstreet, Acadian, Marshall Wace, Woodline, Nuveen). This signals long-term investor interest but does not immediately counteract short-term insider selling. MarketBeat ASAN page
• Negative Sentiment: Significant insider selling — CFO: Sonalee Parekh sold 108,544 shares across recent trades (83,656 on Dec. 22 at $14.31; 24,888 on Dec. 23 at $13.54), reducing her stake and raising investor concern about near-term insiders’ views. SEC Form 4 (Parekh)
• Negative Sentiment: Significant insider selling — COO: Anne Raimondi sold ~160,456 shares in multiple transactions (~Dec. 18–22 at ~$14.3–$14.5), a material liquidation that increases selling pressure and feeds negative headlines. SEC Form 4 (Raimondi)
• Negative Sentiment: Media coverage highlighting the selling and price weakness — several outlets flagged the insider sales and described the stock as “nosediving,” which can amplify short-term investor fear and drive further outflows. MSN: Why ASAN Stock Is Nosediving

Analyst Ratings Changes

A number of analysts have recently issued reports on the stock. Robert W. Baird boosted their target price on shares of Asana from $15.00 to $16.00 and gave the company a “neutral” rating in a research note on Thursday, September 4th. UBS Group dropped their target price on shares of Asana from $18.00 to $16.00 and set a “neutral” rating on the stock in a research note on Wednesday, December 3rd. KeyCorp raised shares of Asana from a “sector weight” rating to an “overweight” rating and set a $18.00 target price on the stock in a research report on Monday, December 15th. Citigroup lowered their price target on Asana from $17.00 to $16.00 and set a “neutral” rating for the company in a report on Wednesday, December 3rd. Finally, Wall Street Zen raised Asana from a “hold” rating to a “buy” rating in a research note on Saturday, December 6th. One equities research analyst has rated the stock with a Strong Buy rating, four have given a Buy rating, seven have given a Hold rating and five have given a Sell rating to the stock. According to MarketBeat, the stock has a consensus rating of “Hold” and an average price target of $16.32.

Asana Company Profile

Asana, Inc (NYSE: ASAN) is a leading provider of work management and collaboration software designed to help teams organize, track and manage their work. Founded in 2008 by Dustin Moskovitz and Justin Rosenstein, Asana’s platform enables users to create projects, assign tasks, set deadlines and visualize progress across diverse workflows. The company’s cloud-based solution includes customizable project templates, timeline views, boards and automated rules that streamline routine processes and reduce manual effort.

Built for both small teams and large enterprises, Asana supports integrations with a wide array of third-party applications, including communication tools, file-sharing services and DevOps platforms.