Booking Holdings Inc. $BKNG Shares Sold by Strs Ohio

Strs Ohio trimmed its position in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 2.9% in the third quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The firm owned 9,169 shares of the business services provider’s stock after selling 270 shares during the period. Strs Ohio’s holdings in Booking were worth $49,506,000 at the end of the most recent quarter.

Several other institutional investors and hedge funds have also recently bought and sold shares of BKNG. Geode Capital Management LLC grew its position in Booking by 1.1% in the 2nd quarter. Geode Capital Management LLC now owns 854,838 shares of the business services provider’s stock valued at $4,936,132,000 after buying an additional 9,333 shares in the last quarter. Norges Bank acquired a new stake in shares of Booking in the second quarter valued at $2,210,917,000. Invesco Ltd. boosted its position in shares of Booking by 6.8% during the 2nd quarter. Invesco Ltd. now owns 379,583 shares of the business services provider’s stock valued at $2,197,495,000 after purchasing an additional 24,030 shares in the last quarter. Schroder Investment Management Group grew its position in Booking by 4.9% in the second quarter. Schroder Investment Management Group now owns 377,198 shares of the business services provider’s stock worth $2,183,690,000 after buying an additional 17,662 shares during the last quarter. Finally, Laurel Wealth Advisors LLC grew its holdings in shares of Booking by 578,824.0% in the 2nd quarter. Laurel Wealth Advisors LLC now owns 289,462 shares of the business services provider’s stock worth $1,675,765,000 after acquiring an additional 289,412 shares during the last quarter. Institutional investors own 92.42% of the company’s stock.

Booking Trading Down 0.2%

BKNG opened at $5,150.90 on Friday. The stock has a market cap of $166.01 billion, a PE ratio of 33.48, a P/E/G ratio of 1.12 and a beta of 1.23. Booking Holdings Inc. has a 1 year low of $4,096.23 and a 1 year high of $5,839.41. The stock’s 50 day simple moving average is $5,189.99 and its 200-day simple moving average is $5,344.90.

Booking (NASDAQ:BKNG) last posted its quarterly earnings results on Tuesday, October 28th. The business services provider reported $99.50 earnings per share (EPS) for the quarter, topping the consensus estimate of $95.56 by $3.94. The firm had revenue of $9.01 billion during the quarter, compared to analyst estimates of $8.71 billion. Booking had a net margin of 19.37% and a negative return on equity of 134.86%. The company’s quarterly revenue was up 12.7% compared to the same quarter last year. During the same quarter in the prior year, the business posted $83.39 earnings per share. Equities analysts forecast that Booking Holdings Inc. will post 209.92 earnings per share for the current fiscal year.

Booking Announces Dividend

The company also recently announced a quarterly dividend, which was paid on Wednesday, December 31st. Investors of record on Friday, December 5th were given a dividend of $9.60 per share. The ex-dividend date was Friday, December 5th. This represents a $38.40 dividend on an annualized basis and a dividend yield of 0.7%. Booking’s dividend payout ratio (DPR) is 24.96%.

Wall Street Analyst Weigh In

A number of equities research analysts have recently issued reports on BKNG shares. Truist Financial set a $5,810.00 price target on shares of Booking in a report on Wednesday, October 29th. Deutsche Bank Aktiengesellschaft raised their target price on Booking from $6,723.00 to $6,790.00 and gave the stock a “buy” rating in a research report on Tuesday, October 21st. BTIG Research reissued a “buy” rating and set a $6,250.00 price target on shares of Booking in a research report on Tuesday, December 23rd. Barclays raised their price objective on Booking from $6,000.00 to $6,250.00 and gave the stock an “overweight” rating in a research report on Wednesday, October 29th. Finally, Sanford C. Bernstein dropped their target price on Booking from $5,433.00 to $5,407.00 and set a “market perform” rating on the stock in a report on Tuesday, January 6th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-seven have assigned a Buy rating and eight have given a Hold rating to the stock. According to MarketBeat, the stock presently has a consensus rating of “Moderate Buy” and an average price target of $6,229.61.

Trending Headlines about Booking

Here are the key news stories impacting Booking this week:

• Positive Sentiment: Wall Street analysts remain optimistic on Booking, with recent commentary emphasizing buy-side interest and favorable broker ratings that can support the stock if upgrades/price-target raises follow. Wall Street Bulls Look Optimistic About Booking Holdings (BKNG): Should You Buy?
• Positive Sentiment: A long-term performance piece shows strong returns for a 10‑year investor in BKNG, reinforcing the company’s track record and investor confidence in its travel-market positioning. This supports the narrative that Booking is a durable, compounding growth story. If You Invested $1000 In Booking Holdings Stock 10 Years Ago, You Would Have This Much Today
• Positive Sentiment: Market-note coverage flagged that BKNG recently outperformed the broader market in the latest session, indicating short-term buying interest and momentum among traders. Booking Holdings (BKNG) Outperforms Broader Market: What You Need to Know
• Positive Sentiment: Seeking Alpha published a bullish buy-themed piece arguing BKNG is attractively positioned as travel demand persists — such retail-focused coverage can drive incremental interest from individual investors. Booking Holdings: Stop Quietly Googling Vacations And Buy This Now
• Neutral Sentiment: Analysts and reporters are evaluating Booking’s “Connected Trip” strategy after the Q4 call; the article explores whether product and cross‑sell initiatives can materially change long‑term growth assumptions — a strategic story that matters but requires execution evidence. Can Booking’s Connected Trip Strategy Define Its Long-Term Investment Story After Q4 Call? (BKNG)
• Neutral Sentiment: Booking confirmed its Q4 & full‑year 2025 earnings webcast for Feb 18 — a scheduled event that will be the next material catalyst for guidance, bookings, and margin commentary. Booking Holdings to Webcast Fourth Quarter and Full Year 2025 Financial Results on February 18
• Negative Sentiment: A market roundup noted an intraday decline in BKNG shares (about -1.7% in that report), reflecting short-term volatility and profit-taking that can pressure the stock ahead of the earnings/webcast. Booking Holdings (BKNG) stock moves -1.74%: What you should know

Insider Activity

In related news, Director Robert J. Mylod, Jr. sold 40 shares of the stock in a transaction that occurred on Friday, November 7th. The stock was sold at an average price of $5,000.00, for a total transaction of $200,000.00. Following the sale, the director directly owned 960 shares in the company, valued at $4,800,000. This represents a 4.00% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. Also, CEO Glenn D. Fogel sold 953 shares of Booking stock in a transaction on Thursday, January 15th. The shares were sold at an average price of $5,181.34, for a total value of $4,937,817.02. Following the completion of the transaction, the chief executive officer owned 19,615 shares of the company’s stock, valued at approximately $101,631,984.10. The trade was a 4.63% decrease in their position. The SEC filing for this sale provides additional information. Over the last quarter, insiders sold 3,324 shares of company stock valued at $17,190,323. Company insiders own 0.16% of the company’s stock.

Booking Profile

Booking Holdings Inc is a global online travel company that operates a portfolio of consumer brands and technology platforms that facilitate the search for and booking of travel services. The company’s businesses focus on accommodations, transportation and related travel services through consumer-facing websites and apps as well as partner distribution channels. Booking Holdings was originally founded as Priceline in the late 1990s and adopted the Booking Holdings name in 2018; it is headquartered in Norwalk, Connecticut.

Its core offerings include online reservations for hotels, vacation rentals and other lodging; flight and car rental search and booking; and ancillary services that support travel planning and on-property experiences.