Alphabet (GOOG) – Research Analysts’ Recent Ratings Changes

A number of research firms have changed their ratings and price targets for Alphabet (NASDAQ: GOOG):

• 1/22/2026 – Alphabet was upgraded by analysts at Raymond James Financial, Inc. from an “outperform” rating to a “strong-buy” rating. They now have a $400.00 price target on the stock, up previously from $315.00.
• 1/21/2026 – Alphabet had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 1/20/2026 – Alphabet had its “neutral” rating reaffirmed by analysts at Cantor Fitzgerald.
• 1/20/2026 – Alphabet had its “buy” rating reaffirmed by analysts at Deutsche Bank Aktiengesellschaft. They now have a $370.00 price target on the stock.
• 1/15/2026 – Alphabet had its “outperform” rating reaffirmed by analysts at Royal Bank Of Canada. They now have a $375.00 price target on the stock.
• 1/13/2026 – Alphabet had its “buy” rating reaffirmed by analysts at TD Cowen.
• 1/13/2026 – Alphabet had its price target raised by analysts at TD Cowen from $350.00 to $355.00. They now have a “buy” rating on the stock.
• 1/9/2026 – Alphabet had its “outperform” rating reaffirmed by analysts at Scotiabank. They now have a $375.00 price target on the stock, up previously from $336.00.
• 1/8/2026 – Alphabet was upgraded by analysts at Cantor Fitzgerald from a “neutral” rating to an “overweight” rating.
• 1/7/2026 – Alphabet had its price target raised by analysts at Canaccord Genuity Group Inc. from $330.00 to $390.00. They now have a “buy” rating on the stock.
• 1/5/2026 – Alphabet had its “buy” rating reaffirmed by analysts at Jefferies Financial Group Inc.. They now have a $365.00 price target on the stock.
• 12/17/2025 – Alphabet had its “market outperform” rating reaffirmed by analysts at Citigroup Inc..
• 12/12/2025 – Alphabet had its “buy” rating reaffirmed by analysts at TD Cowen.
• 12/12/2025 – Alphabet had its price target raised by analysts at TD Cowen from $335.00 to $350.00. They now have a “buy” rating on the stock.
• 12/5/2025 – Alphabet was given a new $350.00 price target on by analysts at Truist Financial Corporation.
• 12/5/2025 – Alphabet had its “buy” rating reaffirmed by analysts at Pivotal Research. They now have a $400.00 price target on the stock, up previously from $350.00.
• 12/5/2025 – Alphabet was given a new $400.00 price target on by analysts at Pivotal Research. They now have a “buy” rating on the stock.
• 12/3/2025 – Alphabet had its “neutral” rating reaffirmed by analysts at Cantor Fitzgerald.
• 12/1/2025 – Alphabet had its “buy” rating reaffirmed by analysts at Guggenheim. They now have a $375.00 price target on the stock.

Alphabet Dividend Announcement

The firm also recently declared a quarterly dividend, which was paid on Monday, December 15th. Shareholders of record on Monday, December 8th were issued a $0.21 dividend. This represents a $0.84 annualized dividend and a dividend yield of 0.3%. The ex-dividend date of this dividend was Monday, December 8th. Alphabet’s dividend payout ratio is 8.28%.

Insider Transactions at Alphabet

In other Alphabet news, CEO Sundar Pichai sold 32,500 shares of the company’s stock in a transaction dated Wednesday, January 21st. The shares were sold at an average price of $327.30, for a total value of $10,637,250.00. Following the transaction, the chief executive officer directly owned 2,211,872 shares in the company, valued at approximately $723,945,705.60. This represents a 1.45% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, Director John L. Hennessy sold 600 shares of the business’s stock in a transaction that occurred on Tuesday, January 13th. The shares were sold at an average price of $337.52, for a total transaction of $202,512.00. Following the completion of the transaction, the director directly owned 21,224 shares of the company’s stock, valued at approximately $7,163,524.48. This represents a 2.75% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold 225,187 shares of company stock worth $69,365,318 in the last quarter. Insiders own 12.99% of the company’s stock.

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.