JPMorgan Chase & Co. Issues Positive Forecast for e.l.f. Beauty (NYSE:ELF) Stock Price

e.l.f. Beauty (NYSE:ELF) had its target price lifted by JPMorgan Chase & Co. from $103.00 to $105.00 in a note issued to investors on Thursday,Benzinga reports. The firm presently has an “overweight” rating on the stock. JPMorgan Chase & Co.‘s price target suggests a potential upside of 36.55% from the company’s current price.

A number of other research analysts also recently commented on ELF. Wall Street Zen upgraded shares of e.l.f. Beauty from a “sell” rating to a “hold” rating in a research note on Saturday, January 24th. UBS Group upped their price objective on e.l.f. Beauty from $98.00 to $102.00 and gave the company a “neutral” rating in a research note on Thursday. Raymond James Financial lifted their target price on e.l.f. Beauty from $155.00 to $165.00 and gave the stock a “strong-buy” rating in a research report on Monday, October 20th. Piper Sandler dropped their price target on e.l.f. Beauty from $100.00 to $85.00 and set a “neutral” rating on the stock in a research report on Monday, December 22nd. Finally, Citigroup lifted their price objective on shares of e.l.f. Beauty from $110.00 to $115.00 and gave the stock a “buy” rating in a report on Thursday. One investment analyst has rated the stock with a Strong Buy rating, eleven have given a Buy rating and six have given a Hold rating to the company’s stock. According to data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and a consensus price target of $119.75.

e.l.f. Beauty Trading Down 9.1%

ELF stock traded down $7.74 during midday trading on Thursday, reaching $76.89. 5,535,196 shares of the company’s stock traded hands, compared to its average volume of 2,073,326. The business has a 50-day moving average price of $82.14 and a two-hundred day moving average price of $105.64. The company has a market capitalization of $4.59 billion, a P/E ratio of 54.15, a PEG ratio of 7.94 and a beta of 1.71. The company has a debt-to-equity ratio of 0.73, a current ratio of 2.70 and a quick ratio of 1.76. e.l.f. Beauty has a fifty-two week low of $49.40 and a fifty-two week high of $150.99.

e.l.f. Beauty (NYSE:ELF) last posted its earnings results on Wednesday, February 4th. The company reported $1.24 EPS for the quarter, topping analysts’ consensus estimates of $0.72 by $0.52. e.l.f. Beauty had a net margin of 5.90% and a return on equity of 13.77%. The business had revenue of $489.51 million for the quarter, compared to analysts’ expectations of $461.78 million. During the same period in the previous year, the company posted $0.74 earnings per share. The business’s revenue for the quarter was up 37.8% compared to the same quarter last year. e.l.f. Beauty has set its FY 2026 guidance at 3.050-3.100 EPS. Equities research analysts forecast that e.l.f. Beauty will post 2.38 EPS for the current fiscal year.

Institutional Trading of e.l.f. Beauty

Institutional investors have recently made changes to their positions in the stock. Marshall Wace LLP purchased a new stake in e.l.f. Beauty in the 2nd quarter worth about $118,058,000. Swedbank AB lifted its position in shares of e.l.f. Beauty by 97.0% in the fourth quarter. Swedbank AB now owns 1,364,801 shares of the company’s stock worth $103,779,000 after purchasing an additional 672,071 shares in the last quarter. Atreides Management LP acquired a new stake in shares of e.l.f. Beauty during the second quarter worth approximately $61,479,000. Man Group plc purchased a new position in e.l.f. Beauty during the second quarter valued at approximately $52,316,000. Finally, Woodline Partners LP purchased a new stake in e.l.f. Beauty in the 3rd quarter worth approximately $52,613,000. 92.44% of the stock is owned by institutional investors and hedge funds.

More e.l.f. Beauty News

Here are the key news stories impacting e.l.f. Beauty this week:

• Positive Sentiment: Q3 results materially beat expectations — strong revenue performance (reported $489.5M) and an above‑consensus adjusted EPS, showing meaningful year‑over‑year growth. e.l.f. Beauty (ELF) Q3 Earnings and Revenues Top Estimates
• Positive Sentiment: Company raised FY26 guidance — management increased revenue and EPS outlook (including net‑sales growth guidance ~22%–23% and elevated EPS guidance range), signaling confidence in continued demand for affordable cosmetics. Elf Beauty lifts annual forecasts as affordable products drive demand
• Positive Sentiment: Some analysts reacted positively — Bank of America reiterated a Buy and set a $115 target, reflecting confidence in execution and the growth outlook. e.l.f. Beauty: Strong Execution, Conservative Guidance, and Robust Growth Outlook Support Buy Rating and $115 Target
• Neutral Sentiment: Full earnings materials and call transcript are available for investors who want detail on margins, rhode rollout progress, and SG&A investments. e.l.f. Beauty, Inc. (ELF) Q3 2026 Earnings Call Transcript
• Neutral Sentiment: Market commentary highlights institutional accumulation and a potential technical base, which could support shares if execution continues. e.l.f. Beauty (ELF) coverage on MarketBeat
• Negative Sentiment: Some investors sold into the rally because the guidance raise was viewed as modest versus heightened expectations, triggering a pullback despite the beat — a primary driver of today’s downside. Elf Beauty shares slip as guidance lift falls short of expectations
• Negative Sentiment: At least one major analyst (UBS) kept a Hold rating, citing valuation and growth‑durability concerns — signaling some skepticism that could limit upside until sustained execution is proven. e.l.f. Beauty: Strong Q3 and Raised Outlook Tempered by Valuation and Growth Durability Concerns

e.l.f. Beauty Company Profile

e.l.f. Beauty (NYSE: ELF) is an American cosmetics company known for offering an extensive range of affordable, trend-driven makeup and skincare products. The company’s portfolio spans foundations, lipsticks, mascaras, brushes, serums, masks and other beauty essentials, all positioned at accessible price points. e.l.f. Beauty maintains a direct-to-consumer platform through its e-commerce site and engages in widespread retail partnerships with major chains such as Target, Walmart, Ulta Beauty and Amazon.

Founded in 2004 and headquartered in Oakland, California, e.l.f.