Direct Digital Holdings, Inc. (NASDAQ:DRCT) Short Interest Update

Direct Digital Holdings, Inc. (NASDAQ:DRCT) saw a large decrease in short interest in February. As of February 13th, there was short interest totaling 79,446 shares, a decrease of 15.0% from the January 29th total of 93,431 shares. Currently, 19.6% of the company’s stock are sold short. Based on an average trading volume of 298,417 shares, the days-to-cover ratio is currently 0.3 days. Based on an average trading volume of 298,417 shares, the days-to-cover ratio is currently 0.3 days. Currently, 19.6% of the company’s stock are sold short.

Institutional Trading of Direct Digital

A hedge fund recently raised its stake in Direct Digital stock. XTX Topco Ltd lifted its position in shares of Direct Digital Holdings, Inc. (NASDAQ:DRCT) by 252.6% during the 2nd quarter, according to its most recent filing with the Securities and Exchange Commission. The institutional investor owned 53,787 shares of the company’s stock after purchasing an additional 38,534 shares during the quarter. XTX Topco Ltd owned approximately 0.28% of Direct Digital worth $30,000 as of its most recent filing with the Securities and Exchange Commission. 4.02% of the stock is currently owned by hedge funds and other institutional investors.

Direct Digital Stock Performance

Shares of NASDAQ:DRCT traded up $0.01 on Wednesday, hitting $1.01. 111,818 shares of the company were exchanged, compared to its average volume of 3,806,058. The company’s 50 day moving average price is $2.14 and its two-hundred day moving average price is $11.00. Direct Digital has a one year low of $0.80 and a one year high of $80.30. The firm has a market capitalization of $555,665.00, a price-to-earnings ratio of -0.01 and a beta of 6.09.

Wall Street Analyst Weigh In

DRCT has been the subject of several analyst reports. Weiss Ratings restated a “sell (e+)” rating on shares of Direct Digital in a report on Wednesday, January 21st. Wall Street Zen raised shares of Direct Digital to a “sell” rating in a report on Saturday, January 17th. One equities research analyst has rated the stock with a Buy rating, one has given a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, the company has an average rating of “Hold” and a consensus price target of $330.00.

About Direct Digital

Direct Digital Holdings, Inc (NASDAQ: DRCT) is a provider of cloud-based marketing software and services tailored to mortgage lenders and real estate professionals. The company’s integrated platform is designed to help its clients generate, nurture and convert leads through customer relationship management (CRM), automated marketing campaigns, customizable websites and digital content delivery. By combining proprietary tools with expert support, Direct Digital enables users to streamline workflows, improve customer engagement and drive growth in competitive markets.

The company’s flagship offerings include a CRM system that centralizes prospect and client data, marketing automation that triggers timely email and digital campaigns, and website solutions that are optimized for lead capture and search-engine visibility.