Alibaba Group Holding Limited $BABA Stake Boosted by Crossmark Global Holdings Inc.

Crossmark Global Holdings Inc. increased its stake in Alibaba Group Holding Limited (NYSE:BABA) by 24.0% during the 3rd quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The fund owned 159,110 shares of the specialty retailer’s stock after purchasing an additional 30,774 shares during the period. Crossmark Global Holdings Inc.’s holdings in Alibaba Group were worth $28,438,000 at the end of the most recent reporting period.

A number of other institutional investors have also recently added to or reduced their stakes in the stock. Mather Group LLC. acquired a new position in shares of Alibaba Group during the third quarter valued at $30,000. NBT Bank N A NY lifted its position in Alibaba Group by 231.5% in the 3rd quarter. NBT Bank N A NY now owns 179 shares of the specialty retailer’s stock valued at $32,000 after purchasing an additional 125 shares during the last quarter. NewSquare Capital LLC boosted its stake in Alibaba Group by 65.0% during the 2nd quarter. NewSquare Capital LLC now owns 330 shares of the specialty retailer’s stock valued at $37,000 after purchasing an additional 130 shares during the period. Elkhorn Partners Limited Partnership grew its position in Alibaba Group by 33.3% in the 2nd quarter. Elkhorn Partners Limited Partnership now owns 400 shares of the specialty retailer’s stock worth $45,000 after purchasing an additional 100 shares during the last quarter. Finally, Richardson Financial Services Inc. increased its stake in shares of Alibaba Group by 34.4% in the third quarter. Richardson Financial Services Inc. now owns 254 shares of the specialty retailer’s stock valued at $45,000 after purchasing an additional 65 shares during the period. 13.47% of the stock is currently owned by institutional investors.

Key Headlines Impacting Alibaba Group

Here are the key news stories impacting Alibaba Group this week:

• Positive Sentiment: Wall Street analysts are broadly optimistic in recent coverage, which can buoy demand if upgrades or higher price targets follow. Is Alibaba (BABA) a Buy as Wall Street Analysts Look Optimistic?
• Positive Sentiment: Independent bullish write-ups highlight attractive valuation metrics (trailing and forward P/E cited) and Alibaba’s platform/AI upside as reasons to buy the dip. Is Alibaba Group Holding Limited (BABA) A Good Stock To Buy Now?
• Positive Sentiment: Recruiting momentum: reports say Alibaba has hired a Google DeepMind contributor for its Qwen AI team — a signal it can still attract top AI talent despite recent turnover. Alibaba recruits Google DeepMind contributor to join Qwen AI team, sources say
• Positive Sentiment: Longer-term market opportunity: industry research highlights China’s gift‑card/digital wallet market with Alibaba positioned as a platform leader—a potential monetization tailwind for its ecosystem. China Gift Card Business and Investment Report 2026
• Neutral Sentiment: Corporate housekeeping: Alibaba reported stable share capital in its Hong Kong monthly return, implying no immediate dilution or buyback actions from that filing. Alibaba Keeps Share Capital Stable in February 2026 Hong Kong Monthly Return
• Neutral Sentiment: Public engagement: Jack Ma and other executives met educators to discuss AI and education—positive for long‑term narrative but not an immediate earnings driver. Jack Ma, Alibaba executives meet teachers to discuss how education should adapt in AI era
• Negative Sentiment: Material near‑term risk: the head of Alibaba’s Qwen AI division, Lin Junyang, resigned shortly after a product update—reports cite this and additional exits as raising leadership and execution concerns for Alibaba’s AI push, which has pressured the stock. Head of Alibaba’s Qwen AI division resigns
• Negative Sentiment: Legal overhang: a securities litigation tied to Alibaba was highlighted in a class‑action recovery report, reminding investors of potential ongoing legal exposure. Two GPWR‑Litigated Matters Featured in Broadridge’s 2026 Global Class Action Annual Report

Analyst Ratings Changes

Several analysts recently commented on the company. Benchmark restated a “buy” rating and issued a $195.00 target price on shares of Alibaba Group in a research report on Tuesday, November 25th. Wall Street Zen lowered Alibaba Group from a “hold” rating to a “sell” rating in a report on Friday, November 28th. Citigroup lifted their price objective on shares of Alibaba Group from $218.00 to $225.00 and gave the company a “buy” rating in a research note on Wednesday, November 26th. Macquarie Infrastructure reiterated an “outperform” rating on shares of Alibaba Group in a research report on Tuesday, November 25th. Finally, Loop Capital set a $140.00 target price on shares of Alibaba Group in a research note on Tuesday, January 6th. Sixteen analysts have rated the stock with a Buy rating, three have given a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, the company presently has a consensus rating of “Moderate Buy” and a consensus price target of $195.17.

Alibaba Group Trading Down 1.8%

Alibaba Group stock opened at $133.15 on Thursday. The firm has a market cap of $317.88 billion, a price-to-earnings ratio of 18.39, a price-to-earnings-growth ratio of 2.97 and a beta of 0.43. Alibaba Group Holding Limited has a 1 year low of $95.73 and a 1 year high of $192.67. The firm’s 50 day moving average price is $158.30 and its two-hundred day moving average price is $157.82. The company has a debt-to-equity ratio of 0.23, a quick ratio of 1.46 and a current ratio of 1.46.

Alibaba Group Profile

Alibaba Group Holding Limited is a Chinese multinational conglomerate founded in 1999 in Hangzhou, China, by Jack Ma and a group of co‑founders. The company built its business around internet-based commerce and related services and has grown into one of the largest e-commerce and technology companies in the world. Alibaba completed a high‑profile initial public offering on the New York Stock Exchange in 2014.

The company operates a portfolio of online marketplaces and platforms serving different customer segments: Alibaba.com for global and domestic B2B trade, Taobao for consumer-to-consumer shopping, and Tmall for brand and retailer storefronts targeted at Chinese consumers.