Montag A & Associates Inc. lowered its holdings in shares of Salesforce Inc. (NYSE:CRM – Free Report) by 87.7% in the 3rd quarter, according to its most recent disclosure with the SEC. The fund owned 2,636 shares of the CRM provider’s stock after selling 18,870 shares during the period. Montag A & Associates Inc.’s holdings in Salesforce were worth $626,000 as of its most recent SEC filing.
A number of other hedge funds also recently modified their holdings of the business. Norges Bank acquired a new stake in Salesforce in the second quarter valued at $2,826,049,000. Laurel Wealth Advisors LLC grew its position in shares of Salesforce by 27,361.5% in the 2nd quarter. Laurel Wealth Advisors LLC now owns 3,424,169 shares of the CRM provider’s stock valued at $933,737,000 after buying an additional 3,411,700 shares during the last quarter. Acadian Asset Management LLC increased its stake in shares of Salesforce by 1,729.6% in the second quarter. Acadian Asset Management LLC now owns 1,973,141 shares of the CRM provider’s stock valued at $538,020,000 after buying an additional 1,865,297 shares during the period. Generation Investment Management LLP acquired a new stake in shares of Salesforce in the third quarter valued at about $431,157,000. Finally, Amundi raised its position in shares of Salesforce by 26.2% during the second quarter. Amundi now owns 7,755,317 shares of the CRM provider’s stock worth $2,087,545,000 after acquiring an additional 1,612,413 shares during the last quarter. Institutional investors and hedge funds own 80.43% of the company’s stock.
Analysts Set New Price Targets
CRM has been the topic of several analyst reports. JPMorgan Chase & Co. reduced their target price on Salesforce from $365.00 to $320.00 and set an “overweight” rating on the stock in a report on Thursday, February 26th. Stifel Nicolaus dropped their price target on shares of Salesforce from $300.00 to $250.00 and set a “buy” rating on the stock in a research report on Thursday, February 26th. UBS Group reduced their price objective on shares of Salesforce from $260.00 to $200.00 and set a “neutral” rating on the stock in a research note on Tuesday, February 17th. Wall Street Zen upgraded shares of Salesforce from a “hold” rating to a “buy” rating in a research report on Friday, November 28th. Finally, Truist Financial set a $280.00 target price on shares of Salesforce in a report on Thursday, February 26th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-seven have issued a Buy rating, eleven have assigned a Hold rating and one has assigned a Sell rating to the company’s stock. According to MarketBeat.com, Salesforce presently has an average rating of “Moderate Buy” and an average price target of $283.14.
Salesforce Stock Performance
NYSE:CRM opened at $193.15 on Thursday. The company has a quick ratio of 0.98, a current ratio of 0.76 and a debt-to-equity ratio of 0.18. Salesforce Inc. has a twelve month low of $174.57 and a twelve month high of $298.08. The company has a fifty day moving average of $219.76 and a 200-day moving average of $237.46. The firm has a market capitalization of $178.28 billion, a P/E ratio of 24.73, a P/E/G ratio of 1.43 and a beta of 1.29.
Salesforce (NYSE:CRM – Get Free Report) last issued its earnings results on Wednesday, February 25th. The CRM provider reported $3.81 earnings per share (EPS) for the quarter, topping the consensus estimate of $3.05 by $0.76. Salesforce had a net margin of 17.96% and a return on equity of 15.38%. The business had revenue of $11.20 billion for the quarter, compared to analyst estimates of $11.18 billion. During the same period in the prior year, the firm earned $2.78 earnings per share. Salesforce’s revenue was up 12.1% on a year-over-year basis. Salesforce has set its FY 2027 guidance at 13.110-13.190 EPS and its Q1 2027 guidance at 3.110-3.130 EPS. As a group, sell-side analysts anticipate that Salesforce Inc. will post 7.46 EPS for the current year.
Salesforce Increases Dividend
The company also recently declared a quarterly dividend, which will be paid on Thursday, April 23rd. Investors of record on Thursday, April 9th will be paid a dividend of $0.44 per share. This is an increase from Salesforce’s previous quarterly dividend of $0.42. The ex-dividend date of this dividend is Thursday, April 9th. This represents a $1.76 dividend on an annualized basis and a yield of 0.9%. Salesforce’s dividend payout ratio (DPR) is currently 21.25%.
Insider Buying and Selling
In other Salesforce news, Director G Mason Morfit purchased 96,000 shares of Salesforce stock in a transaction that occurred on Friday, December 5th. The stock was acquired at an average price of $260.58 per share, with a total value of $25,015,680.00. Following the transaction, the director owned 2,994,509 shares in the company, valued at $780,309,155.22. This trade represents a 3.31% increase in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, Director David Blair Kirk purchased 1,936 shares of the firm’s stock in a transaction on Wednesday, December 17th. The shares were acquired at an average price of $258.64 per share, with a total value of $500,727.04. Following the purchase, the director directly owned 10,677 shares in the company, valued at $2,761,499.28. This represents a 22.15% increase in their position. The SEC filing for this purchase provides additional information. 3.00% of the stock is owned by company insiders.
Salesforce News Summary
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Salesforce is using its Formula 1 partnership to showcase Agentforce (AI agents) and illustrate how large-brand marketing can accelerate adoption and commercial awareness for its AI offerings. This supports Salesforce’s narrative of shifting from seat‑based software to “digital labor” revenue potential. Salesforce Uses Formula 1 Deal To Showcase Agentforce AI Growth Potential
- Positive Sentiment: Company messaging and product launches (Agentforce for Communications, new partnerships such as Asymbl and GoDaddy integrating MuleSoft) reinforce a strategic pivot to AI agents and higher‑value workflows — a growth narrative that can support longer‑term revenue re‑rating if adoption scales. Salesforce Recasts Growth Story Around AI Agents And Capital Returns
- Neutral Sentiment: Analyst and market commentary is revisiting CRM’s valuation after recent share weakness; pieces outline arguments both for continued undervaluation and for cautious outlooks depending on AI conversion speed and margin mix. This drives trading volatility but not a clear directional signal. A Look At Salesforce (CRM) Valuation After Recent Share Price Weakness And Undervaluation Debate
- Neutral Sentiment: Management’s Morgan Stanley TMT conference presentation (transcript) reiterates strategy, product roadmap and capital‑return priorities — useful for modelers but no new guidance that materially changes near‑term estimates. Salesforce, Inc. (CRM) Presents at Morgan Stanley Technology, Media & Telecom Conference 2026 Transcript
- Neutral Sentiment: Coverage noting CRM as a “trending” stock and other media explainers (Zacks, TheStreet) increase attention but present mixed analyst actions and viewpoints — attention can lift liquidity but also amplify sell‑side target changes. Here is What to Know Beyond Why Salesforce, Inc. (CRM) is a Trending Stock
- Neutral Sentiment: Partner ecosystem activity: Faye’s acquisition of CRM Science (a Salesforce partner) underscores ecosystem consolidation and reseller dynamics — generally supportive of services demand but not directly material to revenue guidance. Faye Acquires CRM Science, Award Winning Salesforce Partner
- Negative Sentiment: Piper Sandler trimmed its price target to $250 (from $280) despite maintaining an Overweight rating — analyst downgrades or target cuts increase near‑term downside risk by lowering benchmarks investors use to value CRM. Piper Sandler Cuts Salesforce, Inc. (CRM) Price Target to $250 from $280
- Negative Sentiment: Coverage highlighting startups and AI tools building bespoke CRMs signals a competitive threat: AI‑native vendors could displace legacy vendors in some segments faster than expected, pressuring growth and pricing power. Meet the Companies Vibe Coding Their Own CRMs
About Salesforce
Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.
Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.
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