Amazon.com (NASDAQ:AMZN) Trading Down 1.6% on Analyst Downgrade

Amazon.com, Inc. (NASDAQ:AMZN)’s share price fell 1.6% during trading on Friday after Wolfe Research lowered their price target on the stock from $255.00 to $250.00. Wolfe Research currently has an outperform rating on the stock. Amazon.com traded as low as $204.32 and last traded at $205.37. 62,408,765 shares changed hands during mid-day trading, an increase of 21% from the average session volume of 51,554,969 shares. The stock had previously closed at $208.76.

AMZN has been the subject of a number of other reports. Barclays restated a “buy” rating on shares of Amazon.com in a research note on Friday, February 6th. Weiss Ratings reissued a “buy (b)” rating on shares of Amazon.com in a report on Monday, December 29th. DZ Bank upgraded shares of Amazon.com to a “strong-buy” rating in a research note on Friday, February 6th. Telsey Advisory Group reaffirmed an “outperform” rating and set a $300.00 price objective on shares of Amazon.com in a report on Friday, February 6th. Finally, Wedbush lowered their target price on shares of Amazon.com from $340.00 to $300.00 and set an “outperform” rating on the stock in a research note on Friday, February 6th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have given a Hold rating to the stock. According to MarketBeat.com, Amazon.com presently has a consensus rating of “Moderate Buy” and an average price target of $286.84.

Insider Buying and Selling at Amazon.com

In other Amazon.com news, CEO Andrew R. Jassy sold 19,872 shares of the business’s stock in a transaction on Monday, February 23rd. The stock was sold at an average price of $205.18, for a total value of $4,077,336.96. Following the transaction, the chief executive officer owned 2,238,118 shares of the company’s stock, valued at approximately $459,217,051.24. The trade was a 0.88% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, SVP David Zapolsky sold 10,649 shares of the stock in a transaction on Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total value of $2,187,624.07. Following the sale, the senior vice president owned 41,190 shares in the company, valued at $8,461,661.70. The trade was a 20.54% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 71,686 shares of company stock worth $14,688,739 over the last ninety days. Company insiders own 9.70% of the company’s stock.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS scales AI capacity — Reuters reports Amazon Web Services struck a deal to buy 1 million Nvidia GPUs through 2027, underpinning AWS’s AI-infrastructure lead and revenue runway for cloud/AI services. Nvidia-AWS GPU Deal (Reuters)
• Positive Sentiment: Analyst support and bullish research: Evercore and other firms continue to flag Amazon as a top large‑cap AI/cloud play with above‑consensus price targets, reinforcing the long‑term growth thesis for AWS. Evercore Top Pick (Blockonomi)
• Positive Sentiment: Last‑mile automation push — Amazon confirmed the acquisition of robotics startup Rivr (stair‑climbing delivery robots), a strategic move to reduce delivery costs and improve unit economics over time. Rivr Acquisition (CNBC)
• Positive Sentiment: Prime Day timing change — MarketBeat reports Amazon is moving Prime Day into June to pull meaningful sales into Q2, a tactical step that could boost near‑term revenue and advertising receipts if execution is strong. Prime Day Shift (MarketBeat)
• Neutral Sentiment: Alexa+ European rollout — Amazon began Alexa+ testing in the U.K., expanding AI voice features to more users; positive for engagement but modest near-term revenue impact. Alexa+ UK (PYMNTS)
• Neutral Sentiment: Smartphone effort underway — multiple outlets (Reuters, TechCrunch, CNET) report a new AI‑centric phone codenamed “Transformer” focused on Alexa integration. It signals ambition to create a persistent user touchpoint but carries execution risk given Amazon’s past Fire Phone failure. Transformer Phone (Reuters)
• Negative Sentiment: CapEx and margin pressure concerns persist — headlines about big AI-related spending (including talk of large new funds and multi‑year infrastructure investments) keep some investors focused on higher near‑term capital intensity and margin risk despite long‑term upside. AI Spending Debate (24/7 Wall St.)

Institutional Investors Weigh In On Amazon.com

A number of hedge funds have recently added to or reduced their stakes in the stock. Fairway Wealth LLC increased its holdings in shares of Amazon.com by 113.2% in the third quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after purchasing an additional 60 shares in the last quarter. Sellwood Investment Partners LLC acquired a new position in Amazon.com during the 3rd quarter worth $27,000. MilWealth Group LLC boosted its position in Amazon.com by 79.0% in the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock valued at $41,000 after buying an additional 79 shares during the last quarter. Lifetime Wealth Management P.C. bought a new position in Amazon.com in the 4th quarter valued at $45,000. Finally, Elkhorn Partners Limited Partnership increased its stake in shares of Amazon.com by 900.0% in the 4th quarter. Elkhorn Partners Limited Partnership now owns 200 shares of the e-commerce giant’s stock valued at $46,000 after buying an additional 180 shares during the period. Institutional investors own 72.20% of the company’s stock.

Amazon.com Stock Down 1.6%

The company has a debt-to-equity ratio of 0.16, a current ratio of 1.05 and a quick ratio of 0.88. The firm has a market cap of $2.20 trillion, a price-to-earnings ratio of 28.64, a price-to-earnings-growth ratio of 1.57 and a beta of 1.40. The firm has a 50 day moving average price of $220.60 and a 200-day moving average price of $226.19.

Amazon.com (NASDAQ:AMZN) last announced its quarterly earnings data on Thursday, February 5th. The e-commerce giant reported $1.95 EPS for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). The firm had revenue of $213.39 billion during the quarter, compared to analyst estimates of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.Amazon.com’s revenue for the quarter was up 13.6% compared to the same quarter last year. During the same quarter in the previous year, the business earned $1.86 earnings per share. As a group, equities analysts predict that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.