comScore (NASDAQ:SCOR) Upgraded at Wall Street Zen

Wall Street Zen upgraded shares of comScore (NASDAQ:SCOR) to a hold rating in a research report report published on Saturday morning,Wall Street Zen reports.

Other equities analysts have also recently issued reports about the stock. Zacks Research raised shares of comScore to a “hold” rating in a research note on Monday, October 5th. Weiss Ratings reissued a “sell (d-)” rating on shares of comScore in a research report on Monday, September 21st. One investment analyst has rated the stock with a Buy rating, one has issued a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat.com, the stock currently has a consensus rating of “Hold”.

comScore Price Performance

comScore stock opened at $3.15 on Friday. The stock has a market capitalization of $47.82 million, a PE ratio of 0.77 and a beta of 1.12. comScore has a twelve month low of $3.07 and a twelve month high of $9.34. The company has a 50 day moving average of $4.59 and a 200-day moving average of $6.70.

Insider Activity at comScore

In related news, Director David Kline purchased 7,000 shares of comScore stock in a transaction that occurred on Thursday, August 20th. The shares were acquired at an average price of $5.29 per share, with a total value of $37,030.00. Following the completion of the transaction, the director directly owned 7,000 shares of the company’s stock, valued at $37,030. This represents a ∞ increase in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through the SEC website. Also, CEO Matthew Mclaughlin bought 16,633 shares of the firm’s stock in a transaction on Friday, September 4th. The stock was purchased at an average cost of $5.06 per share, for a total transaction of $84,162.98. Following the completion of the acquisition, the chief executive officer owned 182,372 shares in the company, valued at approximately $922,802.32. This trade represents a 10.04% increase in their ownership of the stock. The disclosure for this purchase is available in the SEC filing. Insiders bought 67,000 shares of company stock worth $348,468 in the last ninety days. 3.10% of the stock is owned by company insiders.

Institutional Trading of comScore

A hedge fund recently raised its stake in comScore stock. Factor Wealth Management LTD boosted its holdings in comScore, Inc. (NASDAQ:SCOR) by 31.6% during the 3rd quarter, according to the company in its most recent filing with the SEC. The institutional investor owned 166,656 shares of the company’s stock after acquiring an additional 40,000 shares during the quarter. Factor Wealth Management LTD owned 1.10% of comScore worth $781,000 at the end of the most recent quarter. 42.15% of the stock is owned by hedge funds and other institutional investors.

comScore Company Profile

comScore, Inc (NASDAQ: SCOR) is a media measurement and analytics company that provides data and insights on audiences, content and advertising. Its services help media owners, advertisers, agencies and technology companies understand how consumers engage with television, digital media, streaming services and other platforms.

The company’s offerings include audience measurement, campaign measurement, content performance analytics and advertising intelligence. comScore combines data from consumer panels, connected devices, digital properties and other sources to evaluate reach, viewing behavior, audience composition and advertising effectiveness across multiple screens and media channels.

comScore serves clients in the United States and international markets.