HSBC (NYSE:HSBC – Get Free Report) and CNB Financial (NASDAQ:CCNE – Get Free Report) are both finance companies, but which is the better stock? We will compare the two businesses based on the strength of their valuation, earnings, profitability, analyst recommendations, risk, institutional ownership and dividends.
Dividends
HSBC pays an annual dividend of $1.98 per share and has a dividend yield of 2.3%. CNB Financial pays an annual dividend of $0.76 per share and has a dividend yield of 2.1%. HSBC pays out 25.7% of its earnings in the form of a dividend. CNB Financial pays out 20.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. CNB Financial has raised its dividend for 1 consecutive years.
Insider & Institutional Ownership
1.5% of HSBC shares are owned by institutional investors. Comparatively, 52.3% of CNB Financial shares are owned by institutional investors. 0.0% of HSBC shares are owned by company insiders. Comparatively, 2.9% of CNB Financial shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Valuation & Earnings
This table compares HSBC and CNB Financial”s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| HSBC | $131.35 billion | 2.23 | $22.29 billion | $7.70 | 11.10 |
| CNB Financial | $339.22 million | 3.10 | $66.13 million | $3.80 | 9.33 |
HSBC has higher revenue and earnings than CNB Financial. CNB Financial is trading at a lower price-to-earnings ratio than HSBC, indicating that it is currently the more affordable of the two stocks.
Analyst Ratings
This is a breakdown of current ratings for HSBC and CNB Financial, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| HSBC | 2 | 10 | 4 | 0 | 2.12 |
| CNB Financial | 0 | 2 | 4 | 0 | 2.67 |
HSBC currently has a consensus price target of $97.00, suggesting a potential upside of 13.53%. CNB Financial has a consensus price target of $37.20, suggesting a potential upside of 4.91%. Given HSBC’s higher probable upside, equities analysts plainly believe HSBC is more favorable than CNB Financial.
Profitability
This table compares HSBC and CNB Financial’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| HSBC | 19.59% | 14.33% | 0.85% |
| CNB Financial | 23.26% | 13.23% | 1.30% |
Volatility & Risk
HSBC has a beta of 0.58, meaning that its stock price is 42% less volatile than the S&P 500. Comparatively, CNB Financial has a beta of 0.62, meaning that its stock price is 38% less volatile than the S&P 500.
Summary
CNB Financial beats HSBC on 9 of the 16 factors compared between the two stocks.
About HSBC
HSBC Holdings plc provides banking and financial services worldwide. The company operates through Wealth and Personal Banking, Commercial Banking, and Global Banking and Markets segments. The Wealth and Personal Banking segment offers retail banking and wealth products, including current and savings accounts, mortgages and personal loans, credit and debit cards, and local and international payment services; and wealth management services comprising insurance and investment products, global asset management services, investment management, and private wealth solutions. This segment serves personal banking and high net worth individuals. The Commercial Banking segment provides credit and lending, treasury management, payment, cash management, commercial insurance, and investment services; commercial cards; international trade and receivables finance services; foreign exchange products; capital raising services on debt and equity markets; and advisory services. It serves small and medium sized enterprises, mid-market enterprises, and corporates. The Global Banking and Markets segment offers financing, advisory, and transaction services; and credit, rates, foreign exchange, equities, money markets, and securities services; and engages in principal investment activities. It serves government, corporate and institutional clients, and private investors. HSBC Holdings plc was founded in 1865 and is headquartered in London, the United Kingdom.
About CNB Financial
CNB Financial Corporation operates as the bank holding company for CNB Bank that provides a range of banking products and services for individual, business, governmental, and institutional customers. The company accepts checking, savings, and time deposit accounts; and offers real estate, commercial, industrial, residential, and consumer loans, as well as various other specialized financial services. It also provides private banking; and wealth and asset management services, including the administration of trusts and estates, retirement plans, and other employee benefit plans, as well as a range of wealth management services. In addition, the company invests in debt and equity securities; sells nonproprietary annuities and other insurance products; and offers small balance unsecured loans and secured loans primarily collateralized by automobiles and equipment, as well as engages in consumer discount loan and finance business. The company was founded in 1865 and is headquartered in Clearfield, Pennsylvania.
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