Rockwell Automation (NYSE:ROK) Shares Cross Below Two Hundred Day Moving Average – What’s Next?

Rockwell Automation, Inc. (NYSE:ROK) passed below its 200-day moving average during trading on Thursday. The stock has a 200-day moving average of $427.46 and traded as low as $378.31. Rockwell Automation shares last traded at $379.5350, with a volume of 2,808,131 shares.

Rockwell Automation News Summary

Here are the key news stories impacting Rockwell Automation this week:

• Positive Sentiment: Adjusted Q4 earnings were $3.88 per share, above estimates of roughly $3.69–$3.72 and up from $3.34 a year earlier. Margin gains and strong performance in some business segments supported the profit beat. Rockwell Automation Q4 Earnings Beat Estimates on Margin Gains
• Neutral Sentiment: For FY2027, Rockwell forecast EPS of $14.50–$15.50 and revenue of $9.4–$9.7 billion. Both ranges include consensus estimates ($14.92 EPS and $9.6 billion revenue), making the outlook broadly in line, though the midpoints are slightly below expectations. Rockwell Automation Issues Fiscal 2027 Outlook
• Negative Sentiment: Q4 revenue was $2.33 billion, missing the $2.41 billion analyst estimate, and grew just 0.7% year over year. The sales miss likely raised concerns about demand and outweighed the EPS beat, contributing to the stock’s decline. Rockwell Automation Q4 2026: EPS Beats, Revenue Miss Explained

Analysts Set New Price Targets

Several brokerages have commented on ROK. Deutsche Bank Aktiengesellschaft raised their price target on shares of Rockwell Automation from $469.00 to $500.00 and gave the company a “hold” rating in a report on Wednesday, September 30th. The Goldman Sachs Group reduced their price target on shares of Rockwell Automation from $510.00 to $485.00 and set a “neutral” rating for the company in a research report on Wednesday, September 30th. Morgan Stanley set a $520.00 price target on shares of Rockwell Automation in a report on Friday, October 16th. DA Davidson lowered their price objective on Rockwell Automation from $500.00 to $490.00 and set a “neutral” rating on the stock in a research report on Friday, August 21st. Finally, Wells Fargo & Company assumed coverage on Rockwell Automation in a research note on Thursday, September 24th. They set an “equal weight” rating and a $426.00 price objective for the company. Nine analysts have rated the stock with a Buy rating and thirteen have assigned a Hold rating to the company’s stock. According to data from MarketBeat.com, the company currently has a consensus rating of “Hold” and an average target price of $468.00.

Rockwell Automation Stock Performance

The company has a 50 day simple moving average of $430.52 and a 200-day simple moving average of $427.46. The company has a debt-to-equity ratio of 0.74, a current ratio of 1.08 and a quick ratio of 0.74. The stock has a market cap of $42.15 billion, a P/E ratio of 35.57, a price-to-earnings-growth ratio of 2.10 and a beta of 1.51.

Rockwell Automation (NYSE:ROK) last announced its quarterly earnings data on Thursday, November 5th. The industrial products company reported $3.88 EPS for the quarter, beating the consensus estimate of $3.69 by $0.19. The firm had revenue of $2.33 billion for the quarter, compared to analyst estimates of $2.41 billion. Rockwell Automation had a return on equity of 39.83% and a net margin of 13.39%. The company’s revenue was up .7% on a year-over-year basis. During the same period in the prior year, the company earned $3.34 EPS. Rockwell Automation has set its FY 2027 guidance at 14.500-15.500 EPS. On average, equities analysts expect that Rockwell Automation, Inc. will post 13.26 earnings per share for the current fiscal year.

Rockwell Automation Increases Dividend

The company also recently announced a quarterly dividend, which will be paid on Thursday, December 10th. Shareholders of record on Monday, November 16th will be paid a $1.45 dividend. This is an increase from Rockwell Automation’s previous quarterly dividend of $1.38. This represents a $5.80 annualized dividend and a yield of 1.5%. The ex-dividend date of this dividend is Monday, November 16th. Rockwell Automation’s payout ratio is currently 54.36%.

Insider Transactions at Rockwell Automation

In other Rockwell Automation news, Director Patricia A. Watson sold 1,100 shares of Rockwell Automation stock in a transaction that occurred on Thursday, August 27th. The shares were sold at an average price of $431.43, for a total transaction of $474,573.00. Following the transaction, the director directly owned 6,385 shares of the company’s stock, valued at approximately $2,754,680.55. This trade represents a 14.70% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. Also, CFO Christian E. Rothe sold 590 shares of the business’s stock in a transaction that occurred on Thursday, August 20th. The stock was sold at an average price of $434.30, for a total transaction of $256,237.00. Following the completion of the sale, the chief financial officer owned 10,429 shares of the company’s stock, valued at approximately $4,529,314.70. The trade was a 5.35% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders sold 2,711 shares of company stock worth $1,164,880 in the last three months. Corporate insiders own 0.76% of the company’s stock.

Institutional Trading of Rockwell Automation

Hedge funds have recently added to or reduced their stakes in the business. Castle Rock Wealth Management LLC increased its holdings in shares of Rockwell Automation by 2.2% in the second quarter. Castle Rock Wealth Management LLC now owns 1,038 shares of the industrial products company’s stock worth $501,000 after buying an additional 22 shares during the period. Verus Capital Partners LLC lifted its stake in shares of Rockwell Automation by 1.3% in the 3rd quarter. Verus Capital Partners LLC now owns 1,980 shares of the industrial products company’s stock valued at $862,000 after acquiring an additional 25 shares during the last quarter. Apella Capital LLC lifted its stake in shares of Rockwell Automation by 0.9% in the 2nd quarter. Apella Capital LLC now owns 3,261 shares of the industrial products company’s stock valued at $1,529,000 after acquiring an additional 28 shares during the last quarter. Finivi Inc. boosted its holdings in Rockwell Automation by 1.0% during the 2nd quarter. Finivi Inc. now owns 2,935 shares of the industrial products company’s stock valued at $1,453,000 after acquiring an additional 30 shares during the period. Finally, Uncommon Cents Investing Inc boosted its holdings in Rockwell Automation by 1.0% during the 3rd quarter. Uncommon Cents Investing Inc now owns 3,130 shares of the industrial products company’s stock valued at $1,363,000 after acquiring an additional 30 shares during the period. 75.75% of the stock is owned by institutional investors.

About Rockwell Automation

Rockwell Automation, Inc (NYSE: ROK) is a global provider of industrial automation and digital transformation technologies. The company helps manufacturers and industrial organizations improve productivity, safety, quality and operational efficiency through connected hardware, software and services.

Its product portfolio includes industrial control systems, programmable logic controllers, motor control and sensing equipment, industrial computers, safety products, networking technologies and power-control solutions.