Vital Farms (NASDAQ:VITL) Upgraded at Craig Hallum

Craig Hallum upgraded shares of Vital Farms (NASDAQ:VITL) from a hold rating to a buy rating in a research note published on Tuesday, MarketBeat reports. Craig Hallum currently has $12.00 price target on the stock.

Several other research analysts have also commented on VITL. TD Cowen reduced their price target on Vital Farms from $11.00 to $8.00 and set a “hold” rating for the company in a research report on Tuesday, October 13th. Benchmark upgraded Vital Farms from a “hold” rating to a “buy” rating in a research note on Thursday, August 6th. Weiss Ratings downgraded Vital Farms from a “sell (d+)” rating to a “sell (d)” rating in a research report on Tuesday, September 29th. BMO Capital Markets reaffirmed an “outperform” rating and set a $15.00 price objective on shares of Vital Farms in a research report on Friday, August 7th. Finally, Zacks Research upgraded Vital Farms from a “strong sell” rating to a “hold” rating in a research note on Monday, August 10th. Six analysts have rated the stock with a Buy rating, seven have given a Hold rating and one has issued a Sell rating to the company’s stock. According to data from MarketBeat, the stock presently has a consensus rating of “Hold” and an average price target of $16.45.

Vital Farms Stock Performance

Shares of NASDAQ:VITL opened at $9.52 on Tuesday. The company has a market capitalization of $408.71 million, a price-to-earnings ratio of -17.31 and a beta of 1.16. Vital Farms has a 52 week low of $7.95 and a 52 week high of $36.36. The company has a quick ratio of 0.60, a current ratio of 1.56 and a debt-to-equity ratio of 0.42. The firm has a 50 day moving average of $9.69 and a 200 day moving average of $13.77.

Vital Farms (NASDAQ:VITL) last posted its earnings results on Tuesday, November 3rd. The company reported ($0.15) earnings per share for the quarter, missing analysts’ consensus estimates of ($0.11) by ($0.04). The company had revenue of $182.16 million for the quarter, compared to analysts’ expectations of $181.78 million. Vital Farms had a negative return on equity of 3.74% and a negative net margin of 3.03%. The firm’s quarterly revenue was down 8.4% on a year-over-year basis. During the same quarter in the prior year, the company earned $0.36 EPS. On average, sell-side analysts predict that Vital Farms will post -0.53 earnings per share for the current fiscal year.

Institutional Investors Weigh In On Vital Farms

A number of hedge funds and other institutional investors have recently bought and sold shares of the company. BlackRock Inc. acquired a new stake in Vital Farms in the second quarter valued at approximately $60,153,000. Van Berkom & Associates Inc. grew its holdings in Vital Farms by 1,998.7% in the first quarter. Van Berkom & Associates Inc. now owns 2,261,533 shares of the company’s stock worth $31,933,000 after purchasing an additional 2,153,775 shares during the last quarter. Cibc World Market Inc. purchased a new position in Vital Farms in the second quarter worth $12,975,000. Bank of America Corp DE acquired a new position in shares of Vital Farms during the second quarter worth $8,086,000. Finally, Principal Financial Group Inc. increased its position in shares of Vital Farms by 41.6% during the first quarter. Principal Financial Group Inc. now owns 2,153,008 shares of the company’s stock worth $30,400,000 after purchasing an additional 632,537 shares in the last quarter. Hedge funds and other institutional investors own 98.59% of the company’s stock.

Key Vital Farms News

Here are the key news stories impacting Vital Farms this week:

• Positive Sentiment: Vital Farms highlighted record market share and margin performance on its Q3 earnings call, suggesting it continues to build its position despite a challenging market. Vital Farms Q3 2026 Earnings Call Highlights
• Positive Sentiment: Craig Hallum raised its rating to Buy, while Needham maintained a Buy rating despite lowering its price target to $13 from $14. These recommendations indicate some analysts see potential upside. Vital Farms Raised to Buy at Craig Hallum Needham price target update
• Neutral Sentiment: TD Cowen assigned Vital Farms a Hold rating, reflecting a more cautious view than the recent Buy calls. Vital Farms Gets a Hold from TD Cowen
• Negative Sentiment: Q3 results missed on earnings: Vital Farms reported a loss of $0.15 per share versus expectations of a $0.11 loss. Revenue was slightly above estimates at $182.2 million, but fell 8.4% year over year. Vital Farms Q3 2026 Earnings Call Transcript
• Negative Sentiment: Price normalization and changing consumer behavior prompted a guidance cut, raising concern about near-term sales and earnings momentum. VITL Q3 deep dive
• Negative Sentiment: Reports also flagged litigation exposure and volatile egg-market conditions as additional risks for the company. Vital Farms Faces Litigation and Stock Price Risks

About Vital Farms

Vital Farms, Inc is a food company that produces and markets pasture-raised eggs and other ethically sourced food products. Its offerings include pasture-raised eggs, butter, hard-boiled eggs and ghee, sold under the Vital Farms brand.

Founded in 2007, the company works with a network of family farms and focuses on animal welfare, outdoor access and supply-chain transparency. Vital Farms products are distributed primarily through grocery retailers and other food channels across the United States.

Vital Farms is headquartered in Austin, Texas.