Zeta Global (NYSE:ZETA) Raised to “Strong-Buy” at Zacks Research

Zeta Global (NYSE:ZETA) was upgraded by research analysts at Zacks Research from a “hold” rating to a “strong-buy” rating in a report issued on Wednesday, Zacks reports.

Other research analysts also recently issued reports about the company. Weiss Ratings restated a “sell (d-)” rating on shares of Zeta Global in a research note on Thursday, October 15th. Needham & Company LLC reiterated a “buy” rating on shares of Zeta Global in a research note on Tuesday. Truist Financial reissued a “buy” rating and set a $40.00 price target (up from $38.00) on shares of Zeta Global in a report on Tuesday. Canaccord Genuity Group upped their price target on shares of Zeta Global from $30.00 to $37.00 and gave the stock a “buy” rating in a research report on Friday, October 9th. Finally, The Goldman Sachs Group upgraded shares of Zeta Global from a “neutral” rating to a “buy” rating and upped their price target for the stock from $30.00 to $45.00 in a research report on Friday, October 16th. One investment analyst has rated the stock with a Strong Buy rating, twelve have issued a Buy rating, two have issued a Hold rating and one has issued a Sell rating to the company. According to data from MarketBeat, the company has an average rating of “Moderate Buy” and a consensus price target of $38.25.

Zeta Global Stock Down 1.0%

NYSE:ZETA opened at $37.35 on Wednesday. The firm has a market capitalization of $9.37 billion, a PE ratio of 266.78, a price-to-earnings-growth ratio of 3.59 and a beta of 1.25. The stock has a 50 day moving average of $32.06 and a 200-day moving average of $23.06. Zeta Global has a 52 week low of $14.36 and a 52 week high of $38.46. The company has a current ratio of 2.30, a quick ratio of 2.38 and a debt-to-equity ratio of 0.24.

Zeta Global (NYSE:ZETA) last announced its quarterly earnings results on Monday, November 9th. The company reported $0.38 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.28 by $0.10. Zeta Global had a return on equity of 10.87% and a net margin of 2.30%. The business had revenue of $492.66 million for the quarter, compared to the consensus estimate of $471.08 million. During the same quarter last year, the business posted $0.18 EPS. The business’s revenue was up 46.1% on a year-over-year basis. Analysts predict that Zeta Global will post 0.28 EPS for the current year.

Hedge Funds Weigh In On Zeta Global

Hedge funds and other institutional investors have recently made changes to their positions in the business. Bank of America Corp DE grew its holdings in Zeta Global by 47.7% in the 1st quarter. Bank of America Corp DE now owns 3,853,723 shares of the company’s stock worth $61,351,000 after buying an additional 1,244,057 shares in the last quarter. Dimensional Fund Advisors LP increased its position in Zeta Global by 75.7% in the 1st quarter. Dimensional Fund Advisors LP now owns 2,864,071 shares of the company’s stock valued at $45,583,000 after acquiring an additional 1,234,412 shares during the period. Principal Financial Group Inc. raised its stake in Zeta Global by 7,696.7% during the 1st quarter. Principal Financial Group Inc. now owns 868,239 shares of the company’s stock valued at $13,822,000 after acquiring an additional 857,103 shares in the last quarter. Tidal Investments LLC bought a new stake in Zeta Global during the 2nd quarter valued at $8,380,000. Finally, First Trust Advisors LP raised its stake in Zeta Global by 178.7% during the 3rd quarter. First Trust Advisors LP now owns 524,616 shares of the company’s stock valued at $16,562,000 after acquiring an additional 336,367 shares in the last quarter. 87.75% of the stock is currently owned by institutional investors and hedge funds.

Key Zeta Global News

Investors following ZETA have been watching these news items:

• Positive Sentiment: Q3 results and raised outlook provide the clearest catalyst. Zeta beat earnings and revenue estimates, with AI adoption, customer growth and greater platform use supporting demand. It raised its 2026 revenue guidance to $1.855 billion; requests for proposals more than doubled year over year in Q3. ZETA Q3 Earnings & Revenues Beat Estimates Zeta Global: 3 Key Takeaways for Long-Term Investors
• Positive Sentiment: Some analysts remain constructive. RBC reaffirmed its Buy rating, while reports also cite favorable forecasts from Citigroup and B. Riley. RBC Capital Reaffirms Buy Rating
• Negative Sentiment: Valuation and execution remain risks. Coverage warns that Zeta’s premium valuation leaves less room for disappointment if growth or AI monetization slows. Morgan Stanley maintained an Equal Weight rating despite raising its price target to $33, below the share price cited in the report. Valuation and Growth Risks Morgan Stanley Rating and Price Target

About Zeta Global

Zeta Global is a marketing technology company that helps businesses use consumer data and artificial intelligence to plan and deliver digital marketing. Its platform combines data, analytics and campaign tools to help organizations identify audiences and engage customers throughout the marketing lifecycle. The company’s products support marketing activities such as customer acquisition, engagement and retention across channels including email, mobile, social media and the web. Zeta’s offerings include its Zeta Marketing Platform and the Zeta Data Cloud, which help clients manage audience insights and coordinate campaigns.