Harte Hanks, Inc. (NASDAQ:HHS) Short Interest Up 54.8% in August

Harte Hanks, Inc. (NASDAQ:HHS) was the recipient of a large growth in short interest in August. As of August 14th, there was short interest totaling 24,883 shares, a growth of 54.8% from the July 30th total of 16,076 shares. Currently, 0.4% of the company’s shares are sold short. Based on an average daily trading volume, of 461,660 shares, the short-interest ratio is presently 0.1 days.

Analyst Ratings Changes

Separately, Weiss Ratings raised Harte Hanks from a “sell (e+)” rating to a “sell (d-)” rating in a research note on Friday. One research analyst has rated the stock with a Sell rating, According to data from MarketBeat, the company currently has a consensus rating of “Sell”.

Harte Hanks Price Performance

Shares of Harte Hanks stock traded down $0.05 on Tuesday, reaching $4.26. 20,175 shares of the company traded hands, compared to its average volume of 56,655. The company has a 50 day moving average of $2.75 and a 200 day moving average of $2.70. Harte Hanks has a 52 week low of $2.00 and a 52 week high of $4.50. The firm has a market capitalization of $31.74 million, a PE ratio of -5.60 and a beta of -0.03.

Harte Hanks (NASDAQ:HHS) last announced its quarterly earnings data on Friday, August 14th. The business services provider reported ($0.67) earnings per share for the quarter. The firm had revenue of $37.98 million during the quarter. Harte Hanks had a negative return on equity of 30.14% and a negative net margin of 3.70%.

Institutional Inflows and Outflows

A number of hedge funds have recently made changes to their positions in the company. Raffles Associates LP bought a new position in Harte Hanks in the 2nd quarter worth about $76,000. Westerly Capital Management LLC grew its stake in Harte Hanks by 1.3% in the 4th quarter. Westerly Capital Management LLC now owns 627,000 shares of the business services provider’s stock worth $1,887,000 after buying an additional 8,000 shares in the last quarter. State Street Corp raised its holdings in shares of Harte Hanks by 41.0% during the 4th quarter. State Street Corp now owns 26,497 shares of the business services provider’s stock valued at $80,000 after buying an additional 7,700 shares in the last quarter. Susquehanna International Group LLP bought a new stake in shares of Harte Hanks in the 3rd quarter worth approximately $71,000. Finally, Goldman Sachs Group Inc. purchased a new stake in Harte Hanks during the first quarter valued at about $49,000. 33.75% of the stock is currently owned by hedge funds and other institutional investors.

Harte Hanks Company Profile

Harte-Hanks, Inc engages in the provision of marketing solutions. It specializes in consulting, data analytics, creative services, digital and social media, marketing strategy, marketing technology, and other related services. It supports a range of customers in the field of technology, travel and leisure, entertainment, pharmaceuticals, automotive, finance, and retail. The company was founded in 1923 and is headquartered in San Antonio, TX.